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Analysis : 7 Simply Ways To Optimise Your Facebook Page

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7 Simply Ways to Optimise Your Business Facebook Page Here are a few tips on how to improve the effectiveness and overall success of your business’s Facebook Page: 1. Verify Your Page There are a number of great benefits to having you business Page verified; the foremost being that it indicates the Page’s authenticity. The checkmark that appears next to your Page name acts as Facebook’s stamp of approval and shows viewers that you are who you say you are. It also help to eliminate confusion if your business happens to have more than one page and it helps to build credibility, giving potential customers a good first impression of your business. Having your Page verified can also help your Page appear higher in search results which will …show more content…

See, how this URL: www.facebook.com/RepcoService is a lot better (to share in print, ads, videos etc.) than this one: www.facebook.com/Repco-Service/1697483262845 3. Add a Clear Cover Photo First impressions are important! This is why having a good cover photo is essential - it’s the first thing Facebook users will see when they land on your business page. There are a few guidelines regarding cover photos to be aware of (subject to change): • Your cover photos cannot be deceptive, misleading or infringe on anyone else’s copyright • You cannot encourage people to upload your cover photo to their personal timelines • Your cover images are public and can be seen by anyone who visits your Page Although there are no rules in regard to how much text is in your cover images, it is not advised that you fill your cover with unneeded test – the simpler, the better! Tips for Cover Images • Always make sure your cover images are high quality. To do this, you must use an image that is at least 851 x 315 pixels. Any image smaller than these dimensions will be expanded, making your cover image appear blurry • Only use images and text that relate to you brand, services and products. For example, if you sell boats, don’t use images of trucks • Don’t let your page appearance go stale – change your cover image in conjunction with the seasons, holidays and/or events that make sense for your brand Here is a good example

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