Analysis Of Amazon's Amazon Net Revenue

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Introduction Amazon.com was founded by Jeff Bezos in 1994 in his own personal garage. Name after the largest river in South Africa, the Amazon River, Bezos knew he could create a retail website that would not have any limitations by first selling books to his consumers online and later diversifying his inventory. The online website launched on July 16, 1995 and in time, Amazon has become one of the leading online business retailer in the world. In 2015 Amazon net revenue was 107.01 Billion US dollars, a major growth from 2013, which was 74.45 billion. (Statista.com). Great marketing strategies contributed to the success to Amazon’s online business by bringing low prices, unlimited inventory, convenience and fast delivery to their customers. Amazon build relationships with third party sellers nationally and internationally, which contributes to 40% of their product sales today (AmazonFresh). The three elements created by Amazon which help contribute to their success: are the fulfillment centers, Amazon Prime, and AmazonFresh. First offering two-day delivery then a later evolving to same-day delivery in select locations, Amazon is slowly working towards surpassing their competitors. With the raise of customer’s orders, many wonder if the company will be able to continue meeting the demands of same-day delivery. Since the launch of Amazon.com in 1995, Amazon employs 50,000 full-time employees with competitive wages and benefits(Amazon.com). The success worldwide makes Amazon
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