Traditionally, the topic of fans and fandom has been well researched throughout popular culture media. Various studies have been conducted to discover the relationship between constructed popular media and its impact on society and the concept of fans and fandom represent a positive relationship between the two. The positive relationship, between fans and popular culture, can be examined through the work of Bourdieu whom uncovered how culture distinctions are classed in nature in order to legitimize a class hierarchy (Gray & Murray, 2016, p.358). To make popular media exclusive, researcher Stuart Hall (1999) discovered that the creators of popular media encoded their own beliefs, values, norms and/or experiences into the media content that
Europe is the home of many nations. It is also the home of philosophical, political and cultural movements. Mainly because of its advantage of having a western civilization before anyone else is currently named as the "Old Continent" (Lewis and Wigen, 1997, p.29). The fact that there is a considerate amount of movements of all classes in Europe created many borders and national sentiments. Although in recent times and culturally speaking, and in film specifically, there is a defined map that splits the industry in two: Hollywood, which is popular entertainment, the "norm" or the "classic", and Europe, which is art; this is seen in the study of film as a cultural phenomenon, film theory, where the studies are well-stablished in Britain and the
Pop culture is a large aspect of modern society and therefore its study should be addressed similarly to the study of history and art because of the political messages it can demonstrate, the influences celebrities have on the current generation, and the stereotypes and lifestyles emulated which greatly influence us from a consumerist point of view.
Popular culture is consumed through interaction in the social media that includes television programs, movie theaters and virtual social networks. From the media, interests lie in the political developments and discussion concerning governance. These media satisfy appetite for political information while guiding an understanding on the national issues and choices made.
Using this explanation, this essay underlines the matters of how the entertainment industries has taken full control through social media platforms such as Facebook and Twitter. Furthermore, it also typifies how such industries emphasis significantly into its logics and practices through its audience and fan participation. Supported Research is justified by various theorists/examples. This includes Prensky, Katz and Blumler, Dan Gilmore, David Gauntlet, Charles Leadbeater and Jenkins himself.
Pop culture is defined as a reflection of a mass population and their common likings. People tend to have similar likings based on their generations, those likings are considered part of pop culture. There are numerous amounts of studies that represent the effects of pop culture on specific groups of people. Through an economical standpoint, it can be noted how pop culture directly influences the way that an individual views themselves. Celebrity endorsement, the reflection of the economy on pop culture, and the effects that pop culture has in consumption in other countries all independently affect an individual. When an individual is impacted by pop culture, they tend to perceive themselves differently causing their identity to slowly
In the first chapter of The Rhetorical Power of Pop Culture by Deanna Sellnow, the author defines popular culture and explains the importance of studying the subject. Sellnow begins with a short explanation of ethics to convey that the influence popular culture has is not always used ethically. Secondly, Sellnow compares the different contexts of culture, elitist and diversity, to explain what popular culture is not. Popular culture is compiled of everyday things that influence people through subtle messages such as what is appropriate and inappropriate, good and bad, and so on.
In the article, “What Is Popular Culture and Why Study It,” Deanna Sellnow describes to one the importance of pop culture in our world today, how it shapes people’s identities, and the reasons they should be aware of our culture today. Whether people realize it or not, Sellnow says that pop culture screams at them from every angle of their lives. Although pop culture can be the things seen and heard in one’s surroundings, it is most prevalent through media. Movies, magazines, and music are all examples of mediated popular culture that is cheap entertainment for the enjoyment of the mass population. Many people are influenced when they tune in to the messages these things are sending. Some of these messages may challenge
Throughout the twenty first century, technology is continuously being developed and constantly being advanced. The advancement of technological goods makes pop culture easily exposed and available to most individuals in our society. Although expanding information in mass amounts
The audience is society as a whole especially those that think that connection with media can overcome lack of conversation
In this section a brief description of the earlier theory of the audiences as passive viewers will be presented to provide a background of the role of the audience. Next, the major theorist and their contributions to the active audience theory will be presented. The section will end with a summary of active research theory and its contribution to communication medians today.
Media is all around us and individuals seek gratifications from using it, “In the era of mediatization, the vision of what the media do with audiences and what
Popular culture is generally believed to be comprised of a variety of elements. For example, popular culture covers the most contemporary and instant aspects of our lives. These aspects can often show the characteristics of rapid change, especially in today’s highly technological and informative world in which, people are highly influenced by the universal media. Certain standards of behaviour and common beliefs are reflected in pop culture. Because of its cohesion, pop culture both influences and reflects people’s daily life. Moreover, brands can reach iconic pop status. However, these aspects are not constant and may change rapidly. (Abbott and Sapsford, 1987).
No one can deny the fact that media is the most powerful tool of communication? Communication and interaction are the constitutive parts of everyday life. Our morning starts with the news that we get from morning newspaper, radio or television. Every generation the developer has a plan to improve media. In the modern world, people consider media as one of the most requirements that people can’t dispense from it. Media is everything, and the world seems to be nothing without it. It is difficult to imagine how people get to know some important news without newspapers, magazines, internet, and radio. Everybody a lot of methods helps him to collect the information. This paper is about defining types of media and their differences, defining the important role that media played, and determining the advantages of media.