Analysis Of The Central Asia Institute ' Three Cups Of Tea ' Scandal

1713 Words Mar 23rd, 2015 7 Pages
The Central Asia Institute “Three Cups of Tea” Scandal
Introduction
Public trust is the ultimate key to a successful nonprofit organization. Ethical board members must implement standards that prohibit CEOs and executive directors from taking unethical steps toward ultimate destruction of the overall organization. Greg Mortenson, the former executive director and co-founder of the Central Asia Institute made unethical decisions that made many people contributing towards the organization question the world influences and efforts of the institute. “Three Cups of Tea” the non-fiction book co-written by David Oliver Relin and Mortenson, propelled the non-profit forward into shocking success as it lingered on the New York Times bestseller list for four years straight. The supposed true story of Mortenson’s life changing trip to a mountainous region in the Middle East created a published story that “motivated millions of people to buy his book and contribute nearly $60 million to his charity” (Court, Livelli, & Usman, 2011). Due to an exposé on the organization by NBC’s 60 Minutes, there have been investigations leading to some unanswered questions on where exactly all of the organization’s money has gone toward since “Three Cups of Tea” was published. Highly successful non-profit organizations should be mindful of whom they put in charge, how they will rise above controversy if it submerges from within the organization and how selfless towards their cause they are willing to…
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