Analysis Of The Ford Motor Company Is A Good Investment

2169 Words Dec 13th, 2016 9 Pages
LP5 Assignment: Final Project
Porchia Green
National American University – Online

Founded by Henry Ford in 1903, the Ford company is the world’s fifth largest automaker in the world. Publicly traded and held on the New York Stock Exchange, Ford uses the symbol of “F” to identify itself (Motorsport.com, 2001). The purpose of this document is to investigate and determine if the Ford Motor Company is a good investment. I will further cover a financial analysis of Ford Motor Company, evaluate the businesses consolidated statements of income, balance sheet, statement of stockholders equity, and statement of cash flows, which this will confirm if my conclusion is correct (Investopedia, 2004b) .
Ford Motor Company is one of the largest United States automotive corporation company. The success of Ford Motor Company can be measured by analyzing and computing the three different valuation ratios, three different profitability ratios, and three financial strength ratios for three consecutive years. The outcome of the results can determine if the Ford Motor Company is a good investment (Investopedia, 2004b). To enable investors and creditors to analyze these goals, Ford Motor Company distributes annual financial statements. With these financial statements, liquidity of Ford Motor Company is measured by analyzing factors such as the market value, market book value, price earnings ratio, enterprise value ratio, which provides the valuation ratios.…

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