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Analysis Of The Movie ' Dreamworks II Holding Co '

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DreamWorks II Holding Co., LLC is a film production company, which develops and produces films, along with television programming and video games. The company was founded on October 12, 1994 by Steven Spielberg, David Geffen, and Jeffrey Katzenberg. They officially founded the company with the financial backing of $33 million from each of the three cofounders, and $500 million from Microsoft co-founder Paul Allen, putting the value of the company at the time around $2.7 billion. The goal of the trio was to initiate and organize an artist-friendly studio, in order to produce, develop, and distribute exceptional film entertainment that would entertain audiences all around the world. DreamWorks is a dominant producer of live-action films, network syndicated cable television programming, and consumer products, etc. The company used to have an animation arm, however, that was spun off in 2004, creating the publicly traded company, known as DreamWorks Animation SKG (NASDAQ:DWA). The three founders of DreamWorks were already titans in their respective industries. Spielberg was already one of the most influential and successful filmmakers in the motion picture industry. Before starting DreamWorks, Jeff Katzenberg became a household name in the entertainment business as Chairman of The Walt Disney Studios from 1984 to 1994. At Disney, Katzenberg was responsible for the distribution, marketing, and production, of all Disney filmed entertainment. Before Geffen co-founded

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