Analysis of a Bose Advertisement Essay

945 Words 4 Pages
There is an interesting print advertisement found in an issue of Time magazine. It was an advertisement of noise cancelling headphones by Bose. Bose is known to make high quality products for music such as headphones and speakers. In the ad there is a man in a boat wearing Bose headphones who is rowing a boat and is about to go over a waterfall. The waterfall he happens to be going over is Niagra Falls, which is notorious for being very loud. Niagra Falls is a really well known tourist attraction and is probably the most commonly known waterfall in the world. It is a clever way of showing how the headphones cancel out all outside noise. Also in the top right corner there is text that says “Bose Noise Headphones” and an even smaller caption …show more content…
There is an interesting print advertisement found in an issue of Time magazine. It was an advertisement of noise cancelling headphones by Bose. Bose is known to make high quality products for music such as headphones and speakers. In the ad there is a man in a boat wearing Bose headphones who is rowing a boat and is about to go over a waterfall. The waterfall he happens to be going over is Niagra Falls, which is notorious for being very loud. Niagra Falls is a really well known tourist attraction and is probably the most commonly known waterfall in the world. It is a clever way of showing how the headphones cancel out all outside noise. Also in the top right corner there is text that says “Bose Noise Headphones” and an even smaller caption saying “Bose noise reduction kills”. The advertisement uses a real interesting way to show the target audience that by using these headphones they are able to continue there usual activities while not having to worry about distractions. I think Bose did a great job of using location, color, and humor in this advertisement to grab the reader’s attention. The location is very important in this ad because it is used to stress exactly what the product excels at. The advertisement is for noise cancelling headphones. In the ad there is a man who is rowing a boat on Niagra Falls. Niagra Falls is renowned for being very loud and in this case Bose does a great job using Niagra Falls as the location because it’s a clever way of showing how the

More about Analysis of a Bose Advertisement Essay

Open Document