Analysis of the Business Environment and Strategy of Sealord Fishing Company

When we talk about the salmon in the Australia, we can associate with one brand of the salmon goods that is the Tassal. The Tassal Group Limited as a top three global fish farming company, each year they satisfied the demand of the salmon goods not only in the

May 2007 to April 2009 Update Over the past two years, AFC has faced more intense competition, particularly from aquaculturists in Chile. In addition, Chilean output has increased the supply of salmon and the Canadian dollar has strengthened in relation to the U.S. dollar. As a result, AFC has been unable to meet its budgeted revenue targets. Stocks of unsold harvestable fish have increased, as well as the corresponding cost of maintaining the fish, and the company barely made a profit in fiscal 2009. In January 2009, AFC lost one of its largest retail customers, S&F Seafood, to a new salmon aquaculture firm, Nu-Farm Inc. This new

Pricing is another problem that haunts Yorktown. Competitors are selling similar fish for far below the hard bottom on Yorktown’s product. Yorktown cannot make a profit while effectively competing with the competition’s product. The three major distributors of fish, Wal-Mart,

Clearwater Seafoods is one of the largest companies in North America and it was founded in 1976 by business partners John Risley and Colin Macdonald. Marine Stewardship council (MSC) grew to become North America’s biggest shellfish harvesters and the leading global provider of premium certified shellfish. They are also the largest holder of shellfish quotas in Canada. Their operations are located in Canada, Argentina, United Kingdom, and China, however they market and sell globally to over 40 countries. MSC operates a fleet of traditional and state-of-the-art factory vessels and processing plants throughout Eastern Canada. The company focuses on providing premium quality, wild, sustainable seafood, second to none. The mission statement is “Together we are building the world’s most extraordinary, wild seafood company, dedicated to Sustainable Seafood Excellence.”

New England Seafood Company is a leader in the northeastern United States in harvesting and processing seafood. The company’s senior executives believe that there must be a change in the corporate strategy to maintain their competitive advantage, as foreign producers are affecting their current yields. Currently, New England Seafood Company operates in the Atlantic Ocean and Gulf of Mexico dealing exclusively in saltwater fish. Management feels that a move into the freshwater fish sector will provide the company with a new directive and future stability.

There has been a great competition between restaurants now because restaurant like Outback Steakhouse which is infamous for their steak is now boasting seafood on their menu as one of their go-to dishes. However, it is not the same. The atmosphere doesn’t I have been to a lot of different restaurants that serve crab legs and shrimp, but I always end up with a smaller portion, poorer quality crab legs, smaller lobster tails and a higher bill. Not to mention there is so much to eat that I always have a take home bag at the end of our

Craig Medrid from the Alaskan Dispatch News discusses the fishermen at the beginning of his article, states that “[f]ishermen don't seem to be getting too antsy just yet” but as the article progresses they discuss the panic the fishermen and distributors started to feel. The distributors and the fishermen are at risk of losing, "[t]ens of millions of dollars are potentially at risk if we can't get the product to market in time for the holiday season in Japan," not only the companies are losing money but it is affecting the world who imports the king crab. The king crab industry had a rough start to their season, but it was also a costly

The world’s largest food fishery is on the verge of collapse. Pollock, used to make McDonald’s fish sandwiches,

The availability of seafood in Canadian and Argentinean waters is also dependent on the total allowable catch allocated to Clearwater in a given area. Although the totals allowable catch in these areas and Clearwater 's enterprise allocations have been largely stable, fishery regulators have the right to make changes in the total allowable catch based on their assessment of the resource from time to time. Any reduction of total allowable catches in the areas from which Clearwater sources seafood, or the reduction of stocks due to changes in the environment or the health of certain species, may have a material adverse effect on Clearwater 's financial condition and results of operations.

Pars Food Ltd has a vision to grow. Built around the philosophy of “Pars Food, It’s all good”, they strive to stand out within the UK, as well as build a customer base throughout Europe. They provide frozen foods for restaurants involved in fine dining, catering companies and also supermarkets whom avail of their convenience foods such as pizza and ready meals. They are heavily involved in activities such as sourcing, manufacturing, transport and lots more. These processes have to be monitored though quality and supply chain management in order for

Describe Tartan 's competitive strategy. On the basis of this competitive strategy, what recommendation would you make to task force?

Factors affecting the ability of new comers to enter the market include capital requirements and cost of fuel, economies of scale, access to channels of distribution, constraint of brand equity, threat of M&A and regulation on Maritime cruises.

Delgado, C. L., Wada, N., Rosegrant, M. W., Meijer, S., & Ahmed, M. (2003). Fish to 2020: supply and demand in changing global markets. Retrieved from http://www.ifpri.org/sites/default/files/pubs/pubs/books/fish2020/oc44.pdf

A. Executive Summary: Neptune Gourmet Seafood is currently struggling with what appears to be a temporary problem of excess inventory. A combination of new coastline regulations and an investment in new fishing vessel technology and freezer trawlers has increased their average catch size while demand in the current segment has not grown as quickly. The Neptune management team is faced with a decision of how to clear out its excess inventory that is not moving fast enough under its Neptune Gold branding. My recommendation is to launch a mass-market product under a different product line in order to monetize excess inventory and position Neptune to capture more of the North American seafood market share. Going forward

Threat of new entrants is rather low. It is caused by the fact of high barriers of finance. First of