Essay on Analysis of the Use of Film Trailers and Film Posters

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Analysis of the Use of Film Trailers and Film Posters

Film posters come in a wide variety of shapes, sizes and colours. Some have appealing pictures on that target a particular age group, some are for a general audience, but they all use the same things on the poster. Anchorage, Alliteration and Eye catching devices. You can find them at a wide range of places, like at the cinema inside and out, or on big billboards, or even in town. But they all have one target in mind, to make you spend your money to see that movie. I shall be looking at what makes a film poster a good film poster. And then I will give an example of a good film poster with all the things I describe.

To begin with I am
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It's normally what's appropriate for the movie and the age group of people it is targeting.

Underneath that it will have the transference of values of one or two main actors/actresses names in big lettering so that the viewer can see it has someone who is really good and is really popular and think if it has him/her in the movie it will be good. Then it will have the name of the movie in big, dark lettering on a light background so that every letter is viewable without anyone squinting and so that they don't make a mistake of the name of the movie so that the viewer will hopefully give word to mouth advertisements. Then will come the credits, which nobody really notices but it has all the compulsory things like copyright and the mention of people who worked on or in the movie. At the very bottom will say the date it will be released or coming soon.

Sometimes it might have a competition or a prize giveaway located somewhere to attract people even more. The poster is usually in a colour that sticks out and it has writing in a lighter or darker colour so that people can see it clearly so they will notice it The reason the writing sticks out is because of the colours. They not only attract people to them they clarify them so they don't misread the writing. And the poster is normally situated at
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