Analyzing Customer Satisfaction of Samsung Mobile Phones

1118 WordsFeb 16, 20184 Pages
Today, communication is one of the gifts of man. It acts as a repository of wisdom, a propeller for the advancement of knowledge and a telescope to view the vision of the future. Communication is the life blood of business. In our day to day life telecommunication is the most important media for communication. It makes our job easier. Products are manufactured by company in order to meet the consumer needs and wants. A product which fails to satisfy the consumer, will fail in the market soon. Hence, consumer satisfaction is the evergreen concept which enables to measure the company’s product performance so that the company can able to change or modify its product to meet its consumer’s wants. In this paper an attempt has been made to study the consumer satisfaction of Samsung mobile users. 1.1 Introduction Today, communication is one of the gifts of man. It acts as a repository of wisdom, a propeller for the advancement of knowledge and a telescope to view the vision of the future. Communication is the life blood of business. In our day to day life telecommunication is the most important media for communication. It makes our job easier. This type of communication is very cheaper and also it saves our time. Information can be transferred easily and quickly through this media than other medias. This kind of communication made people to feel the whole world come into their hands. They feel to be closer even though, they are separated by long distance.

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