Section 1: Executive Summary
Since 1976 Apple’s innovation has helped the company become a market leader in computer and mobile electronics. Through this time the company has faced a number of challenges either it be an internal power struggles or criticism from the media for certain aspects of their business model. This report covers five different issues that the company is facing or may face in the future.
The findings include information on the weakness and strengths that Apple has developed. It strengths are in the way the company has structured their suppliers through creating the code of conduct which must be followed by all suppliers. The supplier code of conduct has helped many workers to gain fair pay and better working
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In conclusion Apple has become a successful company over the past thirty-five years, and may continue to do so in the future is certain aspects of the organization became more flexible.
Section 2: Introduction
The purpose of this report is to give an analysis of the major issues that Apple Inc is facing or may face in the future. It includes an overview of the company in terms of external and internal issues and later gives recommendations on how certain issues can be resolved or prevented. The report first gives a brief explanation on the methodology that has been used and is followed by the main findings from the research. The findings include a description of the issue as well as each issue being analyzed through one of the six perspectives. It later follows conclusions about Apple and leads to recommendations that can be followed up to fix certain issues.
Apple Inc. is a software and electronics manufacture that was established in 1976, by Steve Jobs, Steve Wozniak and Ronald Wayne. The first computers the company manufactured were aimed at computer hobbyists, while they worked on making their computer simpler for the non-computer users. They later succeeded in creating the Apple II model which would become one of the most popular computers in the through
Apple Inc. commonly known as Apple has effectively managed to be a successful company in a very competitive consumer electronics industry by been innovative and differentiating the company’s products with similar products in the markets by offering high quality products and good customer service while the actual manufacturing of the products is outsourced to trusted third party suppliers. On a wider perspective, the company has set high standards that even the company itself has to be on its level best to maintain the standards that it has set. Over the last few years, the consumer electronics market has
I learned that Apple is a juggernaut when it comes to their technological products and marketing goals. Apple focuses on the needs of customer’s light years ahead of their competition and even before most consumers have realized they want Apple’s products. Through their innovative marketing involving social media, word of mouth, Apple Stores they have convinced consumers about the high value of their product even lending to the formation of a “Mac cult” for its diehard fans. The way ahead for Apple is not to lose sight of its brand loyalty and continue to service the customers and entice them with the brand’s prestige. Even with the death of Steve Jobs, I believe Apple forge ahead to differentiate itself from the markets they are in.
Technology change has naturally been a major factor in Apple's success. The company played a major role in the shift to a mobile computing society, by developing the personal technology devices that would
Apple Computer paradoxically exists as both one of America’s greatest successes and one of its greatest failures to achieve potential. It ignited the personal computer industry in the 1970’s (1), bringing such behemoths as IBM and Digital Equipment almost to their knees. At the same time, Apple is an example of opportunities lost. It represents a fascinating microcosm of American business as it continues to utilize its strengths while reinventing itself.
Apple has prospered internally and it is necessary to consider both strengths and weaknesses. Apple has lots of strengths, the major of them being it’s impressive brand reputation, Apple managed to position the brand as “premium products” for “elite” people. Customers are loyal and tend to stay in Apple’s ecosystem. Apple’s self-reinforcing ecosystem, it has a diverse ecosystem which integrates various hardware and software products into one large interactive space. Status of top innovator, Apple is perceived as the leading innovator and its products are highly anticipated. Apple’s very strong financial performance, high profit margins and very high liquidity. It’s network of retail stores, high-quality customer service helps to create advanced user experience. A powerful marketing strategy, Apple’s team masterly uses various marketing techniques to create a hype for their products and to strengthen the brand.
Apple Inc. is a computer and technology firm in which has experienced many successes and failures throughout its history. Currently, Apple is well renowned throughout the world experiencing unparalleled success from various innovative products. Moreover, Apple:
Apple Inc. is an American multinational technology business headquartered in Cupertino, California, established by Steve Jobs, Steve Wozniak, and Ronald Wayne on April 1, 1976, to sketch, fabricate, and sell consumer electronics, computer software, and online services. Apple is the world 's second-largest information technology company after Samsung electronics, the world 's largest technology company by total assets. On November 25, 2014, Apple became the first U.S. Company to be treasured at over 700 billion dollars, besides being the largest publicly traded corporation in the world by market capitalization. Apple is a very successful producer of computer software and hardware, however it has demonstrated internal and external areas that need enhancement along with other areas that prove to be profitable.
Introduction The intention of presenting this report is to give a full strategic appraisal and evaluation of Apple Inc. In 1976, the company was founded in a garage in Santa Clara, California. The American multinational corporation mainly involves in designing and marketing consumer electronics, computer software and as well as personal computers. Differentiation is the current strategy position of Apple Inc. There are five main firms in the PC industry and among them; the world’s leading brand is Dell. Apple’s major target is to sustain their present strategic position and to take over the market position as a leader. The key stakeholders include Steve Jobs, employees, lenders and the government.
3. What are the major obstacles and conceptual blocks that face Apple right now? What do employees need to watch out for?
Apple computer, as it was known back then, was founded in 1976 by Steve Jobs, Steve Wozniak, and Ronald Wayne. Jobs was still living with his parents at the time when the three decided to start working on computers in their garage together. After some time Wozniak had invented the Apple I, something he had invented after dabbling in computer-design. Jobs liked his invention and thought that it would be a good idea to try and sell it. They sold the Apple I at an early computer store called Byte Shop for $666.66, over 200 units sold. Apple computer 's real big hit came one year later with the reveal of the Apple 2, a much better version than its predecessor, it came in a plastic case and also had color graphics. The Apple II also later had an easy to use floppy disk (Apple Disk II) making it very popular.
Apple, Inc. is appears to be a successful billion-dollar corporation, this analysis will focus on the financial health of this organization. In this analysis of Apple’s business environment focus will be placed on the income statement, balance sheet, and cash flow. A comparative analysis will be conducted to that of its top competitors.
In this report I will discuss Private, Public, Voluntary and Charitable business organizations as well as in depth research into the Apple Company and its history. I will be focusing on all areas of the company such as Sales and growth, Aims and Profit and Customer service. Apple is one of the best known public companies in modern day society since turning public in 1980. REF
Apple is a famous computer technology corporation from America headquartered in California. The corporation was established on April 1st, 1976 by Steve Jobs, Steve Wozniak, and Ronald Wayne. At the initial stages of the corporation, the corporation was started as the manufacturer of Apple computer kit, and motherboard. With the passage of time, Apple corporation growing its business through manufacturing and distributing of its own personal computers and progressed itself as a leader in the world of designing, manufacturing, distributing of high tech. personal computers.
Steve Jobs and Steve Wozniak created Apple Computer Inc. in 1976, introducing the first apple personal computer that was mass produced. Throughout the years apple has attained great heights and success in the computer and technological arena. The company has had a competitive advantage in the creation and marketing of the iPod, iPhone, and various other personal media devices including the apple personal computer. This paper will address the following:
Apple, Inc. engages in the design, manufacture, and marketing of mobile communication, media devices, personal computers, and portable digital music players (Forbes Media LLC, 2016). The Apple Corporation offers a wide variety products and services such as the iPhone, iPad, and Mac computer. The company was founded by Steven Paul Jobs, Ronald Gerald Wayne, and Stephen G. Wozniak on April 1, 1976 (Rawlinson, 2016). The original Apple computer was to be priced at a meager $666.66 for consumer purchase and $500.00 wholesale.