Animation Development And Computer Generated Imagery

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The entertainment and animations industry has been around for several decades, as early as the cave arts era. Since then, this industry has dramatically changed and has introduced new ways to watch animated films. Disney and Pixar are two huge competitors in the animation development and computer generated imagery (GCI) industry. Computer generated imagery is the process of computer graphics to create realistic images in films, TV and video games. GCI is used to refer to either the two-dimensional or three-dimensional graphics used to create scenes and special effects in films and TV. CGI takes a more realistic approach than traditional ways. The animations trend has changed from traditional, where each frame is drawn by hand to a more…show more content…
For example, The Simpsons, Family Guy and Ted are directed towards a mature audience. Company Overview Disney For more than nine decades, The Walt Disney Company, commonly known as Disney, is famous for providing family entertainment. The company was established October 16, 1923 by Walt Disney and Roy O. Disney. Disney is currently headquartered in Burbank, California with Bob Iger as the president and chief executive officer. “The Walt Disney Company, together with its subsidiaries and affiliates, is a leading diversified international family entertainment and media enterprise with five business segments: media networks, parks and resorts, studio entertainment, consumer products and interactive media (Disney, 2015).” While Disney was under the control of CEO, Micheal Eisner, it was one of the first companies in its industry to experiment with animated feature films (Disney, 2015).” Disney is the world 's largest media corporation with assets including movies, television and theme parks (Hoovers, 2015). Mickey Mouse is best known as the ruler of Disney, starting off as comic strips to television cartoons to musicals. From a modest starting as a cartoon studio, Disney continues to provide quality entertainment for every member of the family around the world. Pixar Pixar Animation Studios, commonly known as Pixar, is an American computer animation film studio
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