Ann Vail's

2. Choose one of the research questions from above and consider it in more detail. Based upon the question, what would be a reasonable hypothesis?

3.4 Individual Investigation- On conducting an investigation into what a customer would experience upon visiting McDonald’s restaurants, it was found that the experience does support the views of Ritzer, and Taylor’s scientific management principles can be applied. On being served, a customer is asked the same routine question, and the customers answer will be, again, another script-written question, i.e. What drink would you like with that, would you like to have a large meal?

Try to avoid written survey. Beckwith says that people are more convenient to talk than to write, so it is better to have a survey by phone or a personal interview. This way, a company can reveal more information from the clients.

In this case personal interview would be best option because it is a two-way conversation between participant and the person that is trained to conduct the interview. This type of survey in this case will give in-depth

Analysing the design brief can take a bit of time Seeking feedback from the target audience also helps to ensure the best possible design solution is developed for the client.

1.1 Introduction (Ian, Frank & Hall 2011) The world testifies to the increasing gap between the development of data and our understanding of it. Data mining is defined as the analysis of big observational data sets to establish unsuspected relationships that summarize the data in a novel, understandable and useful way to the data owner (David, Heikki & Padhraic 2001). These relationships and summaries are referred to as models or patterns. Patterns comprise sets of co-occurring attribute values referred to as item sets or more complex patterns that include sequences, which consider explicit precedence relationships that are either positional or temporal, and graphs considering arbitrary relationships between points (Mohammed and Wagner 2014). Other types of additional summarised relationships include rules, clusters, tree structures among others.

|Restaurant Concept | RMD

Palms Place Resort- Food and Beverage A critical offering and revenue generators for hotels and resorts is their capability to deliver food and beverages services. Besides meeting the greatest biological need of the organization guests, it assists in keeping guest revenue inside the resort(Walker, 2006). There were several onsite restaurants offering varying degrees of service. We decided to try the Palms upscale and full-service restaurant, Simon’s on our first night. The food was amazing, showcasing the executives chefs flair for fusion cuisine and the service was fantastic. Our server was extremely attentive and truly seemed invested in our needs from start to finish. The server was engaged in providing the best experience possible during our meal. One could tell that the Food and Beverage leadership team

Autumn 2017 First-sit Portfolio Effectiveness in the Business World (EBWO3001) Student Name: Mehjabin Alamin

6. Findings & Result of the Survey During the internship, the survey was done through a questionnaire. The questionnaire was prepared keeping in mind the main objective that is “to know the customer’s needs and wants so that it becomes easy to fulfill the requirement of our target

The Marketing strategy of Toyota in China market Table of Contents Planning Stage Section 1: Brief 5 1.0 Title of the Project 5 2.0 Objectives of the Projects 5 3.0 Statement of Issues to be Investigated 5 4.0 Reasons for the Choice of Issue and how this Issue Directly

Who are the current customers/users? Include information related to demographics, psychographics and buying behavior, price sensitivity, customer satisfaction and loyalty.

Instrumentation: The survey will be designed in an English version to ensure that all of the customers can read and understand the questionnaires (Bryman & Bell, 2015). The content of the survey will be divided in four different parts. Part 1 will measure consumers’ assessments of the restaurant environment as well as the atmospherics. It covers ten characteristics which reflect the dimensions of restaurant atmospherics. Additionally, these characteristics will be termed as ‘statements’ that reflect participants’ interpretations of the environment as well as the atmospherics. Then, there will be a five-point Likert measure ranging from 1 (strongly-disagree) to 5 (strongly-agree) to be selected as their responses. Part 2 would be four questions that will measure the consumers’ dining satisfaction level. The survey questions would be; how satisfied are you with the spatial layout of the restaurant?, how satisfied are you with the ambience settings of the restaurant?, how satisfied are you with the service provided in this restaurant, and how satisfied are you with the overall dining experience in this restaurant?. There will be a five-point Likert scale ranging from 1 (very-dissatisfied) to 5 (very-satisfied) to be selected as their responses. Part 3 will be three questions which will measure the consumers’ behavioural intensions. The sample questions would be, how likely will your recommend this restaurant to other people?, how likely will you spend more next time?, and how

Questionnaires are essential in survey research. All surveys must contain some sort of questionnaire. This mechanism or surveying makes sure all participants are asked the same questions, making the results more comparable. There are three types of questions that can be asked in a questionnaire. The first type is an open-ended question. Using this form, the respondent can answer using their own words. This allows for more depth in the data being collected. The second type of question is a closed-ended question. The respondent must choose from a list of answers, this allows for more efficient interpretation of the data. The final type of question is a scaled-response question. Under this style the respondent usually ranks items on a given scale, such as a scale from one to ten. In this case, Olive Garden will choose five questions to place on their questionnaire, along with deciding how to target the survey to the right customers.

INTRODUCTION Customer satisfaction surveys are important tools for measuring the success or forecasting the future of a product or service. They often predict or explain sales trends, and can give clear information on what changes will improve the bottom line. Customer satisfaction is essential to the survival of any business. Its basic aim is to find out whether customers are satisfied? The best way to find out whether customers are satisfied is to ask them.