Apple : A Huge Apple Fanatic

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The company I chose is Apple. I am a huge Apple fanatic. Apple revolutionized computing, phones, and music. Many people use its products to help to eat, drink, sleep, work, travel, relax, read, listen, watch, shop, chat, and date. Apple has developed many flagship products to huge international acclaim. Anyone would be able to use these products once he or she gets them in hand although they are revolutionary, high-tech magic boxes. A cold “masculine” aesthetic that spoke of maturity, rational technology, and an obsessive attention to detail that radiated a confidence to and from its owner is presented by the minimalist purity of the iPod, and of Apple’s contemporaneous laptops and desktop computers. The design voice of Apple is about…show more content…
There are also many appealing game apps. College and university students use Apple products such as iPad, MacBook, and iPhone to quickly take notes. Business people are very intrigued by Apple products. All Apple devices have a business quality that is very useful. These devices are used to finish work efficiently and to communicate with clients easily. In addition, sending documents is easy and organized on these devices. The iPhone is useful to adults for their everyday needs such as phone calls, map directions, internet connection, documents, and cameras. Carrying these small devices makes adult lives much easier for communicating daily. Apple is committed to bringing the best personal computing experience to students, educators, creative professionals and consumers around the world through its innovative hardware, software, and Internet offerings. The mission statement has a clear purpose: to inform its target audience. Business writing aims to serve purposes, and one of them is to convey information (Luecke, 2003). It successfully conveys information through clarity and conciseness. If the message is unclear, the audience loses interest. Clarity involves considering the audience; words and phrases they understand should be chosen, and jargon or slang that may be unfamiliar to them should be avoided (McLean, 2010). On the other hand, being concise is being brief to the
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