Apple Inc. Company Profile

Overall in the past few years Apple has become more and more successful through preparing for the growth of E-Business for today’s society. The company has taken in and analysed competitors behaviour in order to remain market leaders and stay at the forefront of high end products such as IPhone and there IMacs range. Apple have tried to create a unique feel for their products when compared with Microsoft they have been trying to play catch up with Apple in all the same categories they both operate in. Apple use very different marketing techniques compared to Microsoft which has made Apple the number one brand in the world.

First, let’s start with the Apple Inc. mission and the company history and an introduction of what apple is and what they do and provide to the market. Apple designs high quality personal computers, music players and mobile communication devices for business, education and entertainment (Apple, 2012). Apple, through easy to use, professional software such as iOS, OSX and iTunes leads the world in digital music distribution and mobile computing with its iPod, iPhone and iPad devices (Apple, 2012). Apple will continue to create electronic devices and software that is so cutting edge that it is redefining mobile computing, media distribution, and communication.

Apple incorporation, previously known as Apple Computer, is a multinational corporation that not only produces personal computers, consumer electronics, computer software, and servers but also a digital distributor of the media content. It has chain of retail stores known as Apple Stores. However, company’s information is summarized below:

Apple Inc. is a well-known computer manufacturer, smartphone and digital devices device maker. Company have made strong roots in the computing market since its beginning its’ all, because of its maintained quality which have been continuously

Apple Company was created by Steve Jobs and Steve Wozniak in 1976. Now Apple Company became very famous company in the world. It was made a lot of machine and computers. In recent years it’s created something that was very helpful to the human. For example such as Ipad2, Ipad3, Ipad4 that is a small hand computer. Human can use it store a lot of things and they can use it to watch moves talk to each other, use it for GPS and so on. He also made Iphone3 to Iphone5. These phone are famous and useful and it was perfect phone. Iphone5 series has many kinds of function. It can help human to do anything they want. It is easy to use and convenience to everybody in

Last but not least, the third reason why apple has been so successful is brand loyalty. Apple has a cult following not only because of their attractive aesthetic design and packaging with bright colors or hype marketing, but because they are customer focused. Apple does not just sell products, they also sell beliefs which creates loyalty with the consumers despite their pricing. Apple’s investments in its stores and customer support makes the customers experience easier which customer love and very beneficial to Apple.

The Apple Company is one of the most successful firms in the cellular phone market. Although the company has not always been on the top, they found a way to surpass other competitors through the quality and pricing of their products. Today, we can walk through most superstores and find Apple’s products.

their customers are liking. In this situation Apple Inc. is very prepared to supply their customers.

The multi billion-dollar corporation, Apple Inc., designs and manufactures some of today’s highest technological gizmos and gadgets. Among their best known products are the Apple and Macintosh computers, iPods, iTunes, iPhones and iPads. Apple is one of the most powerful and influential high tech companies in the world. The success of Apple Inc. stems from the innovation and visions of co-founder and entrepreneur, Steve Jobs, the excellence of the stylish, user-friendly products, and the ability to create innovative products that consumer’s desire.

Apple Inc. is perhaps one of the most innovative technology companies to emerge since its establishment, in1976. The founders Steve Jobs and Steve Wozniak gave the world products like the Macintosh computer, iPod, and most recently, the iPhone. Apple is also successful in software manufacturing such as Apple OS for computers, media softwares like iTunes and iOS for mobile devices. To date, Apple employs 115,000 employees, 453 retail outlets in 16 countries and a revenue of $182 billion. Thus, Apple’s creative, and innovative product line has had its stock price to hit high every year.

Thesis Statement: The Apple Corporation exceeds competing companies in product sales because of the company’s high recognition as a top selling brand, along with the dependability of its product and the technological innovations it consistently provides for consumers.

Apple Inc. is one of the most successful companies in the United States and in the world. Apple Inc. is a multinational company that specializes in the manufacturing of electronic equipment like smartphones, software and computers. The company is well known to everyone for products like iPhone, Macintosh, iPad and iPod. Apple came into existence as the joint effort of Steve Jobs and Steve Wozniak. Wozniak was the mind behind the technology while Jobs was mind behind the marketing strategies. Apple Inc. was founded by Steve Wozniak, Steve Jobs, and Ron Wayne on April 1, 1976 then was incorporated in 1977. The company was first established as Apple Computer Inc. Later on, the company founders decided to remove the world

Apple seems to have their marketing strategies and techniques down to a science. They seem to manage uncontrollable marketing pressures in areas such as social, economic, technological, competitive and legal challenges with success.

Apple has been the leading force in innovation for the past couple of years, not only does it dominate the mobile-phone industry, it has also transformed the computer industry too. With millions of people using their products today, Apple is one of the most successful companies in the world. However, Apple did not “come all this way” from nothing. It suffered ups and downs just like any other company, with this being said, the way Apple dealt with its problems was the difference between it and any other company.

Apple Inc. is a multinational corporation that produces consumer electronics, personal computers, mobile communication devices, computer software and peripherals, commercial servers, and is also a digital distributor of media content. The company also owns a chain of retail stores known as Apple Stores, which are available both offline and online.