Apple Inc. : Overview

Apple inc is an american multinational technology company headquartered in Cupertino, California, that designs, develops, and sells consumer electronics, computer software, and online services. Its best-known hardware products are the Mac personal computers, the iPod portable media player, the iPhone smartphone, the iPad tablet computer. Apple has around 437 stories around the world and around 100,000 staff (around 200 staff per storie) apple was first started in 1976 by founder Steve Jobs, Ronald Wayne, Steve Wozniak. Apple has shareholder and the biggest shareholder have a say in what Apple do and have a say in how come in or out. Apple Is worth is around $700 billion the most expansive company in the world. Apple want to "better" great technology for is customer there main goal is to beat their main competition Samsung.

Apple Inc. is one of the most successful companies in the United States and in the world. Apple Inc. is a multinational company that specializes in the manufacturing of electronic equipment like smartphones, software and computers. The company is well known to everyone for products like iPhone, Macintosh, iPad and iPod. Apple came into existence as the joint effort of Steve Jobs and Steve Wozniak. Wozniak was the mind behind the technology while Jobs was mind behind the marketing strategies. Apple Inc. was founded by Steve Wozniak, Steve Jobs, and Ron Wayne on April 1, 1976 then was incorporated in 1977. The company was first established as Apple Computer Inc. Later on, the company founders decided to remove the world

Apple Inc. is an international American company that produces computer software, cell phones, personal computers and consumer electronic products. The well-known products of Apple include: the iPod, the iPhone, the Macintosh line of computers and the iPad. In 2015, there were 463 Apple stores worldwide. The software of Apple consist on the Mac OS X operating system, iWork suite of productivity software, Final Cut Studio, Logic Studio a music production tool’s suite, iOS; a mobile operating system, the iTunes media browser, the iLife suite of multimedia and creativity software, Aperture; a professional photography package, Air Play, Air print, Safari browsing software (Business Insider, 2013).

Founded in 1977 Apple Inc. has provided an extended range of products and services to meet the increasing demands of consumers worldwide. Apple has multiple lines of consumer goods including. Computer software and cell phones along with consumer electronic products globally Apple values their shareholders and consistently creates new goods and ideas is a way of life for Apple. Apple has over 300 locations across ten different countries giving them a significant presence in the market. Apple has become a prime example of a prosperous business organization that is thriving globally. Apple is known for their high levels of customer satisfaction and retention and is one of the most well known global organizations (Graziano,2013).

Apple Inc. is an American multinational corporation, from the greatest companies in the world which designs and manufactures electronics and computer software. It has been known as the best for its’ hardware products Macintosh computers, iPod, iPhone, softwares including the Mac OS X operating system, iTunes and other creativity softwares like iWork that represents the face of the music, phone, and computing industry. The company operates more than 250 stores in 16 countries and an online stores.

Apple Inc. case study tells the history of the company, where and who had control in decision making to make the company increase in revenue. From the cofounders, Steve Jobs and Steven Wozniak all the way to replacement CEOs that the board members would appoint if predict profits were not where they expected. Apple’s only mission was success and producing better quarterly earnings. But everything comes with a price and Apple has seen their share of reported losses. John Sculley, Michael Spindler, and Gil Amelio had their turn in the CEO position put proved insufficient while running the head of operations.

Apple is one of the most innovative companies that were ever created to surface our technology world. Founder created it Steve Jobs and two others in 1976. Apple is an “American multinational corporation headquartered in Cupertino, California, that designs, develops, and sells consumer electronics, computer software, online services, and personal computers” ("Apple Inc.", 2014).Apple is most known for its hardware products such as the Mac computer, IPod, IPad, and the infamous IPhone smart phones, just to name a few. The sleek design of all these products mentioned, is one of the major components that separates this line from

Apple Inc, nowadays is one of well known leaders in the field of electronics items. This American multinational’s headquarters is in Cupertino, California. Its best known products are Mac lines of computers, the ipod, iphone and ipad. There are many competitors are in the market

Apple Inc. was founded in 1977. To date, this company has continually offered a wide range of products to meet the growing demands of customers all over the world. Apple not only produces and sells computer software and cellphones; they also distribute consumer electronic products around the globe. Increasing the value of shareholder and coming up with new inventive products is a constant process for Apple, and Apple continues to do so with their popularity around the world with about 301 store locations in 10 different countries. Aside from all of

Apple Inc. is an American multinational technology business headquartered in Cupertino, California, established by Steve Jobs, Steve Wozniak, and Ronald Wayne on April 1, 1976, to sketch, fabricate, and sell consumer electronics, computer software, and online services. Apple is the world 's second-largest information technology company after Samsung electronics, the world 's largest technology company by total assets. On November 25, 2014, Apple became the first U.S. Company to be treasured at over 700 billion dollars, besides being the largest publicly traded corporation in the world by market capitalization. Apple is a very successful producer of computer software and hardware, however it has demonstrated internal and external areas that need enhancement along with other areas that prove to be profitable.

Apple is an American multinational corporation that designs and markets consumer electronics, computer software, and personal computers. The company's best-known hardware products include the iMac, the iPod, the iPhone and the iPad. Apple software includes the Mac OS X operating system; the iTunes media browser; the iLife suite of multimedia and creativity software; the iWork suite of productivity software. It was established on April 1, 1976 in Cupertino, California, and incorporated January 3, 1977, the company was previously named Apple Computer, Inc. for its first 30 years, but removed the word "Computer" on January 9, 2007, to reflect the company's ongoing expansion into the consumer electronics market in addition to its traditional focus on personal computers.

This paper will provide both an internal and external analysis of Apple Inc. and the industry it operates in, as well as its general competitive strategy from the case ‘Apple Inc. in 2012.’

In terms of threats, new technologies induces competition, make inferior technologies running out of business.

The company's best-known hardware products are Macintosh computers, the iPod and the iPhone. Apple software have the Mac OS X operating system, the iTunes media browser, the iLife suite of multimedia and editing software, the iWork suite of productivity software, and Final Cut Studio, a suite of professional visual and movie-industry software products. Apple Inc. operates more than 250 retail stores in nine countries and an online store where hardware and software products are sold. Apple established in Cupertino, California on April 1, 1976 and incorporated January 3, 1977, the company was called "Apple Computer, Inc." for its first 30 years, but dropped the word "Computer" on January 9, 2007 to reflect the company's ongoing expansion into the consumer electronics market in addition to its traditional focus on personal computers.

I undersigned ………………………a student of T.Y.B.B.A., here by declare that the project work presented in this report is my own work and has been carried out under the supervision of prof. Kuldeep Jobanputra of R.P.Bhalodia College, Rajkot. This work has not been previously report submitted to any other university for any other examination.