Apple 's Speech : Apple

Customers of Apple are aware of the product by seeing advertisement and by live streaming press conferences that are held by Apple. The effectiveness of live press conferences is that the potential customers will know what features the product has.

Apple just released a new phone that is larger than it was in the past. They make the items look clean and sleek. They make it seem as they were the first to have the massive phones. If I wanted a massive smartphone I would have bought 1 3 years ago when Samsung release their Galaxy Note.

Speeches appear in all shapes and sizes, some fantastic, some horrible, some motivational and some inspirational. The single detail I can tell you there is always a few that will linger and stick around in your head. These speeches go through history as being remembered and studied for decades. A few that come to mind are “I have a dream” by Martin Luther King, “Never give up…Don’t ever give up,” by Jimmy Valvano and “You’ve got to find what you love,” by Steve Jobs. Each and every one of these speeches was written by men who were challenged to make difficult decisions in their lives which would inadvertently affect their future in one way or another.

Andy Boxall’s hard news article “THE ALL-SCREEN APPLE IPHONE X IS HERE, AND IT’S THE NEW IPHONE YOU’LL WANT” and Ben Lovejoy’s opinion article “The good news and (mostly) bad news on the iPhone X notch [Poll]” both present information on the new iPhone. Both writers inform readers about the new technology, but how they deliver it and the reasons for it are diverse. Boxall focuses on informing the reader of the release of the phone by integrating facts such as when he explains “Apple’s 10th anniversary iPhone is finally here, and it’s called the iPhone X. The Cupertino, California-based company made it official at an event on the Apple Campus in the Steve Jobs Theater.” Contrastingly, Lovejoy’s purpose is to inform the audience by expressing

You’re absolutely correct, Apple has truly mastered the art of generating buzz and obtaining free advertising (Kinicki & Williams, 2013). Over the years they’ve masterfully leveraged secrecy and the art of strategically leaking information to drive customer and media anticipation for their products into the stratosphere (Kinicki & Williams, 2013). Even more impressive is Apple’s ability to consistently capitalize on that buzz by producing products that meet the amazingly high expectations of its customers. Apple’s ability to combine unmatched marketing sizzle with real innovative genius and manufacturing muscle, is what truly makes their products iconic and sets them apart as a company.

Apple created more headline news by releasing the iPhone 5 on September 21, 2012. The iPhone 5 wows customers with its new sleek design, 8 mega pixel “iSight” camera, 4-inch Retina display and its ultra-processor. The iPhone 5 has an A6 chip that Apple says is powerful but not hungry. Apple claims its new product includes speed, durability, and extraordinary convenience for its consumers. Gizmo-Bird.com reported that the IPhone 5 sold 5 million unit sales in just 3 days. Every year or over a period of time its seems like apple reconstructs the iPhone forcing consumers to be in with the new and out with the old. It seems as though you can predict when

During the time no one has seen a phone released before that had so much new technology implanted in it. As Steve Jobs explained it, “The device was introduced as an iPod with a wider screen, controlled by touch instead of physical buttons. In short, it was a mobile phone and a device to communicate with the internet.” (“The History of the iPhone”) This is why the phone was so successful when it released in 2008.

There has been a heated debate between the government and Apple on iPhone access. The F.B.I was conducting an investigation on a person they believe to be connected with terrorists. They wanted to gain more information by searching through the subject’s iPhone to find out more. Unfortunately, the F.B.I could not gain access into the phone because of the home screen passcode. They sought guidance from Apple to unlock the phone, but Apple had refused to give them service. They claimed that giving the F.B.I. such technology could put people’s privacy at risk. This dispute was the origin of the court debate between Apple and the government. I think Apple should further help the F.B.I. with unlocking the iPhone to continue their investigation. Since the agency had obtained a warrant to search the phone, there had to be suspicion the gunman was interacting with terrorists. The argument between the two parties had interested me because it portrays the issue that both society and government face. Apple and other Americans have an ongoing fear of losing their privacy to the government. That is why George Orwell made the phrase “big brother is always watching” in the movie 1984. However, the F.B.I. wanted to hack the iPhone to prevent further threats or violence. By doing more research, I hope to discover more information on why Apple had a huge hesitation on helping the F.B.I. and get a better understanding of the Department of Justice’s perspective on the situation. This is a

Apple have been carefully honing in on the customers needs and wants, and are finally ready to release the end product to expectedly enthusiastic consumers.

Apple Inc. is a global technological and innovative company based in California, U.S.A. The company is used to design, improve and trade user electronics, computer software, and operational services. Apple was formed by Wozniak Steve, Jobs Steve and Wayne Ronald in 1976 in order to enhance and sell individual computers (Jason D. O 'Grady, 2009). The company was later retitled as Apple Inc. in 2007 when it changed its goal toward user electronics. The products created by the company include; the Mac, the iPad, the iPod, the iPhone and the Apple watch.

On September 9th, 2014 Apple announced the upcoming release of its newest personal device, the Apple Watch. The first advertisement released for television was a one-minute advertisement that featured only music and video of the watch in-use with a simple written statement at the end of “THE WATCH IS COMING” followed by the release date, 4.24.2015, and then the Apple Watch logo. This essay will examine why this advertisement can be so simple and yet communicate so much by looking at how this Apple Watch advertisement fits into the larger context of Apple Inc.’s ongoing conversation with consumers.

Furthermore, considering at Apple’s recent product there are several parts which can be broken down i.e. a proper planned design firm, a stronger media platform to prove its value, a sustainable company for its launch, however this takes on account with software and its powering capacity, a proper design of its out-look and a movement on its another model. (Hangen, 2016)

According to the Fortune 500 they are number one in innovation. They specialize in finding out what people want in a computer and then give it to them. Apple Inc. is the name and would be a great long term investment in the stock market because the company is really innovative with products like the iPod, iMac, MACBOOK, iTunes, iPhone and their newest product the iPad. Apple is number six in company financial soundness and will be around for years to come. (money.cnn.com)

The new items come as Apple is turning out to be progressively subject to the iPhone, which represents almost 66% of its income, and a significantly more prominent rate of its benefit. The iPhone 6S 's camera at last got an immense update with a 12-megapixel iSight camera and a two-tone streak. The increment in pixels enhances the subtle element in photographs, yet Apple asserts that picture quality won 't be corrupted because of innovation.

The company started off as “Apple Computer,” best known for its Macintosh personal computers (PCs) in the 1980’s and 1990’s. Despite a strong brand, rapid growth, and high profits in the late 1980s, Apple almost went bankrupt in 1996 (Kim & Yoffie, 2010, p.1). This can be explained that Apple has become larger and more significant than other competitors put together in 1980. Because Apple failed to innovate in 1996, the company almost went bankruptcy but eventually Steve Jobs took Apple from bad situation to the company that can make billions of dollars through promoted itself as a hip alternative to other computer brands. Apple highlighted its computers as the world’s “greenest lineup of notebooks” that were energy efficient and used recyclable materials. The goal was to differentiate the Macintosh amid intense competition in the PC industry (Kim & Yoffie, p.4).