Artists Playing Their Music In Advertising

Music is the food of culture today. It has been around for ages, and is getting bigger by the minute. Just two minutes, or even thirty seconds, could change an artists life. An artist could either be over, or the next big thing by one verse. Some artist tend to promote products and give their music to advertising. That one advertisement, those 30 seconds, could break or make an artists career. Artist should not use there music in advertising.

The music business is changing rapidly, and artists have to find new ways to adapt to the changes. Among the many changes is the selling of artists' music. The way artists sell their music has drastically changed from CDs, and cassettes to streaming, and online purchases. This new change has brought with it many adverse side-effects; including, the huge loss in revenue for artists brought in by these new changes. Artists have had to adapt to this by touring more often and using their music in advertising. Artists should be able to use their music in advertising because it helps the artists and the companies in numerous ways.

To start, “Should Musicians Change Their Tune” I allege that they should allow performer in advertisement because it helps them promote their music. Due to, Jacob Carter author of “The Changing Landscape of the Music Business” quotes “Others

Over the years, musicians have allowed their music to be used in advertisements for various businesses. However, doesn’t the artist’s creativity in their music fade away after it has been used in various commercials? Most importantly, advertisements may change the lyrics to a song to relate to the product, so the business would benefit more and take the focus away from what really matters, the music.

FSA practice writing prompt 12-21-16 Should an artist’s music be used for advertising? Yes, an artist’s music should be used for advertising. Artist’s music should be allowed to be used as advertising because of their music being advertised the artists are acquiring fame and money. Artists receive fame and money throughout advertisement from big famous companies offering artists to be their sponsor and these big companies will make propaganda that will catch viewer’s attention leading on to the creator of the propaganda or advertisement will play the artist’s song causing the viewer to be attracted by the advertisement and wanting to listen to the song over and over again so they go in search of more and streaming apps such as Pandora, YouTube, and Spotify. In these streaming apps you have the option to subscribe to the

Music licensing is certainly not the ideal solution to maintain the integrity of the art. Music licensing has created situation in which people actually have to pay to use folk songs such as "Happy Birthday" in certain circumstances. The company that owns the license to the song actually receives millions of dollars every year for a song that nobody knows who originally wrote. However, compensating artists for their works is a complicated endeavor and does not receive much public funding in a capitalist system. Therefore, even though the licensing practice may be counter-productive the art form and overly commercialized, it is a necessary evil that must be tolerated in modern society.

Artists shouldn't sell out their music for multiple reasons. One being is that the artist is practically giving their music away. Using an artists' music in ads means that the artist or artists who made it had to "sell out." To sell out a song, the artist/artists sell the complete rights of the song to major corporations. Even though selling out has been successful in the past, and in cases as in the

Advertising appeals to emotions, rather than reason. Most ads try to attract your interest or stimulate your desire by either scaring you into doing something or appeal to your emotions by tying a product to your “happiness or well-being”. Successful ads also use compelling visuals to entice the audience into action. Many also use celebrities because research shows we are more likely to associate truthfulness with a known celebrity figure.

The music industry is one of the biggest industries in the world due to how music is a universal language that does not create barriers, it breaks down walls. People dream all of their life to make it as a big star to write songs and make their mark on the recording industry. For most of the recording artists out there today, music was something that saved them from any troubles. And from then on, it is something that they wanted to create and write as if it is a journal. Music is something that people want to share with each

Product placement in music videos is quite a fruitful source of money for artists who approve it. The content of many commercial pop songs, the imagery displayed in music videos and the conspicuous consumption apparent in the lifestyles of pop stars all reinforce the idea that mass consumption will lead to happiness.

The advertising industry is a standout amongst the most productive ranges of business that means a widespread need all over the world. In order for a business to be successful, they most likely need advertising this is because advertising plays a big role in the business industry without it your business won 't succeed. Whether you 're introducing your product or services or even selling a product or want people to vote for you, will need advertising so as to get the general population to react to your product with a buy and view. For instance, Super Bowl is one of the most expensive times to get your brand and buy your commercial space as its busy during that time getting an ad during that time is perfect especially if you have the money and willing to your surge in business. In any case, there is significantly more to advertising than simply making an advertisement, you need to make an advert that will induce the viewer to have faith in your product, and it must be memorable if not then your organisation and brand will be soon forgotten. Furthermore, marketing industry sometimes go too far with their ads but advertising word any sort of exposure id great exposure this is because it makes it makes the company brand and name memorable. That 's why a few organisations will go to the controversial way to get a reaction from the viewer 's so, therefore, they will get exposure for the advert and will end up getting banned.

This commercial is using an emotional appeal due to the humor. Also, this is a testimony by a popular music artist that she uses Apple Music. I do believe that this had an effective message because the humor really appealed to the youth masses. This commercial went viral within hours. Really what better publicity can you

The current music industry is a hard business for all musicians, whether they are a new artist or even a popular radio artist. Modern times have radically changed the way that musicians now make money. Past musicians used to be able to make a living simply by selling their music and playing a few major concerts to survive and even lives some luxurious lives and not really have to focus on anything except the art that they were creating. The music industry has transformed from being an art to becoming a challenging business job for anyone involved. Today, most musicians have to also be able to handle managerial business to get anywhere and make money or find someone to help them. Current musicians need to do more than just sell music

The music industry is an oligopoly. Since the late 1800’s people like Thomas Edison have been buying up patents in communication technology, forming monopolies, leading to a non-competitive entertainment industry. With only a handful of corporations controlling all aspects of acquisition, distribution and marketing of music, harsh business principles create an exploitative industry that takes the best of what artists have to offer and leaves many of them unable to support themselves. Beginning in the 1950’s with payola and white cover music and ultimately evolving into iTunes and Spotify, the music industry has grown into a billion dollar industry with far-reaching influence and control. Contracts rarely serve the artists’ best interest and many are left out to dry when their usefulness has expired.

The evolution of the music industry follows the familiar pattern of digitization. Innovation began with the introduction of the vinyl record, transitioned from the cassette tape to the compact disc and landed us in an era of digital downloads. The emergence of music streaming services like Spotify has progressed the industry even further, giving consumers the ability to access music on demand using download-free online platforms. Spotify faces criticism from artists as a result of the overlap of creativity and commerce. They argue that business activities corrupt creativity, transforming it into a tool for profitability rather than an outlet for expression. Artists insist that Spotify deters album sales, favors established artists and fails to support them financially. However, Spotify was created for consumers. It delivers an accessible alternative to purchasing and downloading music. The interplay between creativity and commerce is changing the nature of the music industry. Spotify has adapted to this change, providing a platform that supports both artists and consumers. Through analysis of the market, artist’s revenue, record labels and consumers, I will argue that artists should accept the evolution of the industry and support Spotify.