Assignment on a Study on Aktel; Comparison with Grameenphone. Course Title: Operation & Production Management.
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|Executive summery |
Telecommunication industry is a booming sector in Bangladesh which is leading by Grameen phone and followed by the some mobile operator like Aktel, Banglalink, Warid telecom, City cell, Teletalk. This study is basically on Aktel; rationally we have taken Grameenphone as a benchmark. Aktel is one of the early comers in the mobile sector but its current position is not satisfactory. Their progress is not significant in comparison to Grameen phone and other existing operator. This study tried to scrutinize the gap between them from the perspective of quality service. We have made this comparison on…show more content… |Methodology |
Two types of data are generally used to prepare a research paper such as primary data and secondary data. We have tried our best to collect both data & information and have tried firm intention to emphasis on primary data as it is often up to date and more useful than any public information.
We have visited both Aktel and Grameen phone center to collect actual and reliable data as we can make the report fruitful. We have also collected secondary data including internet, magazine, journal, periodical, and other publications.
|Background of the study |
Bangladesh, a country with 150 million people, is a potential market for the mobile phone company. To capture this potential market, some renowned and famous telecommunication companies have immerged in the recent years. From the very beginning city cell was the pioneer of the mobile industry, and then successively Grameenphone and Aktel have commenced their operation. In the course of time, Grameenphone has achieved a significant position leaving the other operator behind. Emergence of the two new companies Banglalink and Warid telecom have made this market more competitive than