Audi Of America Mission Statement

Satisfactory Essays
I think this ad is targeted to women and parents who have children. This is because the narrator contemplates what is the best to tell his daughter that she should focus on the progress rather than the result. It is similar to Audi' mission because everyone has the rights to make progress without discrimination that can benefit everyone. Therefore, Audi of America emphasizes " Equal pay for equal work" in the commercial as "A 2016 report by the U.S. Congress Joint Economic Committee found that women were paid 21% less than men on average." mentioned in Youtube description. I also believe Audi' car not only for men but also for women. In my opinion, Audi delivers their message effectively because they appeal their target to feel included that
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