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Bandwagon Stereotypes

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This video is using bandwagon approach. In the video it shows people from different cultures wearing this product. Toms has many products, but it focus on its shoes and it shows kids from different places in the world wearing their brand. It shows that Toms sells shoes everywhere in the world and that many people from different cultures purchase them. This advertisement didn’t persuade me because it didn’t tell or show me anything about how the product feels or how good of a quality it is. It send a positive message that many people wear them, but that doesn’t show me why I should buy it. In the end it says “With every product you purchase, Toms will help a person in need,” I think they are trying to persuade the buy in telling them they will
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