Barbie Dolls, By Mattel, An American Multinational Toy Company

1217 WordsNov 16, 20165 Pages
I vividly remember at my 6th birthday party blowing out the candles on my Barbie doll cake. Neither my parents nor I knew that would be the start to my obsession with Barbie, a fashion doll manufactured by Mattel, an American multinational toy company. For every holiday and birthday, I received anything associated with Barbie. Over the years, I accumulated an absurd amount of Barbie and Ken dolls, along with clothes and accessories. I even had a Barbie bike and a helmet. My fascination with Barbie dolls is that it allowed me to experiment and imaginatively play out my future as a teenager or adult with my platinum blond Barbie doll. I viewed Barbie as the perfect dream-girl image, she had the perfect hair, skin, toned legs, big breasts and an hourglass torso. Unfortunately, for many years this was how I perceived what an ideal woman was supposed to look like. At an early age, as you can see, I began to think about the ideology of beauty; however, I was not alone. Model, Cindy Jackson (CBS News, 2004) stated “I looked at a Barbie doll when I was 6 and said, ‘This is what I want to look like.’ I think a lot of little 6-year-old girls or younger even now are looking at that doll and thinking, ‘I want to be her’”. Researchers, Pedersen & Markee (1991) claim that Barbie is the cultural icon of female beauty that provides a desirable role model for young girls. Therefore, Barbie perpetuates this concept of the beauty myth. The beauty myth, as stated by Ryle (2013) is “the belief

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