The success of Camp Bow Wow first and foremost provided a much needed service for pet owners. Camp Bow Wow kept reinventing themselves. They kept up with future needs of pet owners and where to locate their target audience. They focused on franchise owners that would be a good fit for Camp Bow Wow. In the video, it states women are quite advantageous to the company, not necessarily single but those without children, women who love their pets and seem to treat their pets as their furry children. According to the video, the owners and operators believed in their business, concept, leadership, and service provided to customers. A local business that I am quite familiar with is Barro's Pizzeria. While they do have three locations in California, there are 38 locations in the East Valley in Arizona. This is a restaurant my family and I frequent on at least a monthly basis. This company has the most authentic Italian pizza our family as had, other than homemade (however, it does depend on the cook and their love of their job). As the second generation of Italian Immigrants, my grandparents were both born in Italy and immigrated to the United States in the 1900's, so we are quite biased when it comes to authentic Italian pizza. …show more content…
As I frequent the restaurant I have seen first-hand that the management would need an over haul if franchises were ever to be a possibility. Managers at different locations do things differently. An example is the way their subs are made. At one location, onions and tomatoes are put on the Italian sub at another location, these items are not a usual topping, so you must ask for them. There are some difference that would need to more uniform. I understand franchises have their own personal touches to products however the product should have more universal likeness as it is the same
The advantage of Arby’s being a franchise is that it has Brand Recognition. Most if not all franchises are well-known companies with established customer bases. Owning a franchise instead of starting up a new business saves you the time and effort of building a reputation and attracting customers. Franchises also receive support from corporate headquarters in a number of areas including marketing, training and even financing. Corporate headquarters of large franchises are ready with advice and expertise for making the business the best it can be. Many companies help
Bill's Pizza - Named one of the "Top 100 Pizzerias in the United States," Bill's Pizza is popular with locals and visitors. The chefs use of the finest ingredients including pizza flour imported from Italy, and they bake the pizzas in gas fired brick ovens. Guests can choose their own ingredient combinations or enjoy a specialty option such as The Works, Bacon Me Crazy, and Blue Moon.
The franchiser can attain rapid growth for the chain by sign- ing up many franchisees in many different locations.
Franchisors are increasingly having to be more and more selective in the adoption of franchisees with factors such as economic climate and the potential difficulty with growth playing key factors in the decision making process. It is not simply an ability to grow which creates a successful Franchise and nor is it the desire of any franchisor to adopt every potential franchisee. Franchisors are becoming more and more scrutinising as the global economy declines. There is a general understanding within any franchised
When restaurants not do franchise they maintain uniformity in service and quality which can be monitored and evaluated by Corporate using the same standards. The rigidity will ensure consistency for the chain. There are some monitoring costs that emerge when a company decides to franchise its operations. These monitoring costs are costs involved with making sure that employees at the franchisee work hard and follow the rules. This requires hiring supervisors who will monitor the employees, but somebody needs to monitor the supervisors and so forth.
“ They have over 678 stores in the United States.The person who first started it his name is
The first choice of business is the franchise. In a franchise, legal binding agreement is entered into between two firms, the franchisor (the product or service owner) and the franchisee (the firm to market the product or service in a particular location). The franchisee pays a certain sum of money for the right to market this product” (Rubin, 1978, p.224). The franchising is more prevalent in the restaurant industry (Hoffman & Preble, 2003). The two distinct features of this business type include; first, in order to notable service components should
1. Franchisees gain numerous advantage when they purchase a franchise. First, while a franchisee may be opening a new store, it is part of an already established business and system. This means a franchisee has access to turnkey operations, allowing an increased speed to establishing and growing the business. Franchisees also get support for management and training activities, as well as financial assistance. Going hand in hand with this, a franchise already has an established brand name, quality of goods and service which have been standardized across the franchisor’s larger company, and national advertising programs from franchisors. Franchises also have large-volume, centralized buying power. A franchise has proven products, and
Bruee Levenson is best known for being an American business and the former NBA team co-owner of the Atlanta Hawks. Levenson was born in Washington, D.C. to a Jewish family in 1949. He is married to Karen Boyarsky and he has three sons. He graduated with a Bachelors of Arts in Political Science from Washington University and attended the American University School of Law. At American University, he studied law and graduated with a law degree. However, while studying law, he also started a career in journalism for the Washington Star, a daily newspaper. Levenson is a member of the National Basketball Association Board of Governors, a co-founder of the Board of Directors of TechTarget, and the Board of Directors of the Newsletter and Electronic
According to Chris Arnold, a spokesperson for the brand; "The reason we don’t franchise is because we don’t need to, companies tend to franchise because they need money to grow and/or operators to run their business. We have plenty of money for growth.” he continues by stating “When you franchise, you give up control over how restaurants are run and that can compromise the experience.”.
3.) Strong presence in high margin health services business. In addition to UnitedHealth Group’s leadership position in the health benefits market segment, UnitedHealth Group has strong information and technology based health services platform through its business segments which is Ingenix, OptumHealth and PrescriptionSolutions. The “CNN MONEY” (2012) website states Ingenix is one of the largest health information, technology and consulting companies in the world. The UnitedHealth Group derived $2.3 billion of revenues from Ingenix which contributed $284 million (excluding $200 million in goodwill impairment and business line deposition charges) of operating profit, and an operating margin of 12.1% during FY2010.
It has its advantages and disadvantages to franchise the business. It is a careful decision to make for anyone to invest a lot of money into a franchise and everyone should be comparing pros and cons.
The benefits of standardisation, as well as the risks should be understood. A top down standardisation of concept precludes the bottom up learning that is necessary to adapt to dynamic markets. Moreover, it is the franchisees - who are close to customers, markets, and employees - who have the most intimate information about changes in demographics, markets, and customer tastes that are most likely to affect the future direction of the business. Yet, these people are precluded from innovating or customizing the concept to experiment or take account of local and/or changing market conditions.
McDonald’s has extremely strict rules when it comes to awarding franchises. First, it is very costly to open a new location or purchase an existing location, with the median startup cost being $300,000 (Kalnins & Lafontaine, 2004, p. 750). As well, the company does an extensive background check on a variety of issues including credit history, business management experience, and the acceptance of the contractual agreement that the company provides. Because of these strict rules and the large amount of capital needed to purchase a location, “rates for franchise applicants are 1% for McDonald's” (Norton, 1988, p. 204). This is an extremely low acceptance rate and is even lower than McDonald’s chief competitor, Burger King, who accepts 1.5% percent of applicants (Norton, 1988, p. 199). These low numbers are understandable in the context of the business and risk that is involved. Though the franchise purchaser must pay a large amount of money to gain the rights to the restaurant, they truly have nothing to lose besides money because they are simply running another company’s business model as well as using their trademarks and logos. McDonald’s on the other hand, has a great amount at stake because they place the well being of an entire restaurant into the caretaking of an individual who simply purchased the rights for the store. If the store does poorly or if there are issues with customer service, it reflects
Advantages & Disadvantages of Franchising Franchising is ‘a continuing relationship in which the franchisor (the owner of a company) provides a licensed privilege to the franchisee (the buyer) to do business and offers assistance in organising, training, merchandising, marketing, and managing in return for a consideration. It is a form of business by which the franchisor of a product, service, or method obtains distribution through affiliated dealers (franchisees).’ (http://www.business.gov) A franchise is essentially a replica of an existing business. When you purchase a franchise, you buy the rights to use the parent company's name and to sell its product or service in exchange for an up-front franchise fee and ongoing royalties, which