Baskin Robbins Swot Analysis Essay

While doing some research I found that a franchise agreement is a binding legal contract that is signed between a franchisor and franchisee. A franchisor is the company owning the rights to grant franchises to franchisees, while a franchisee is a person or entity who is given the right to conduct business by a franchisor or licensor. The most important definition however is that of a franchise which is an authorization granted by the government or company to an individual or group allowing them to carry out certain commercial activities.

Once Job Analysis is complete, the next step is to define the responsibilities of the candidate to meet the needs of the position. Job description is basically a list of the tasks required of the employee holding the particular position defined in the job analysis. A Complete job description will include level of responsibility and the expected outcome. Once these attributes are defined and documented, finding the ideal candidate will become easier and more precise.

Going back centuries, producers have been advertising to make a profit from their products. More recently, billboards have been one of the key forms of advertisement and can be spotted all along the side of the major roadways. They can reach a large amount of people and they are intended to do so in a quick manner- while the viewer is glancing outside his or her window. Buc-ee’s, Geico, and Chick-Fil-A, three extremely unique companies, make for the perfect billboards to analyze; when observing, how they grab the viewer’s attention, who the billboards are intending to reach, and the information that each provides, one can reach a conclusion upon the efficiency of billboards.

The industry concentration is low. The top four players in the Fast Food Restaurants industry are expected to account for 31.6% of available market share, giving this industry a low level of concentration. Given the diversity of food styles and operations, nearly 48.0% of establishments are small-business operators that have nine or fewer employees. An additional 55.0% of establishments have between 10 and 99 employees. Over time, the industry's concentration has decreased. As many of the older stalwarts lose ground to up-and-coming concepts, such as smaller chains like Chick-fil-A, as well as fast-casual concepts such as Shake Shack, are gaining ground, as sales have faltered for larger competitors. Over the past five years, there has been

All our staff are trained from day one in person centred approached, they are trained to ensure that they talk to the individuals they work with, they listen to their wants and needs and they ensure they are working

Staff need to be one of the first and most important groups. A Manager running a 24 hour service must recognise their staff are the promoters and advocates of the service in a Managers absence, next would be the service users themselves.

Walgreens was founded in 1901 and provides convenient access to consumer goods and services, pharmacy, health and wellness services (Walgreens.com). Walgreens has a conglomerate diversification business strategy which means they expand not only in pharmacy services but unrelated businesses such as health care clinics and in some areas Walgreens hosts 800 E.V. chargers. This type of business strategy helps to minimize risks due to fluctuations in one industry (Bateman, Snell 85). This type of corporate strategy is working very well for the Walgreens organization. The ability to service customer’s needs in a variety of needs is significant to a successful business. The Mission of Walgreens, “To be the most trusted, convenient

Since it first began in the late 1800’s, Kroger had been a store motivated to expand its role in the community. After first starting out by selling grocery items to customers, it began to also sell bakery items and opened bakeries within the grocery store itself. This was a big convenience for the consumer to be able to shop for most of their grocery items within the same store. The company then set its sights on the meat industry by purchasing several meat markets and packing plants. This allowed them to provide cuts of meat to their customers so that they didn’t have to go to another store to purchase meats. Once again, they found a needed service

Also human resources have part in this process. They are the ones who will organize the staff training for the staff who are involved with the sales area.

Since it first began in the late 1800’s, Kroger had been a store motivated to expand itsrole in the community. After first starting out by selling grocery items to customers, it began toalso sell bakery items and opened bakeries within the grocery store itself. This was a bigconvenience for the consumer to be able to shop for most of their grocery items within the samestore. The company then set its sights on the meat industry by purchasing several meat marketsand packing plants. This allowed them to provide cuts of meat to their customers so that theydidn’t have to go to another store to purchase meats. Once again, they found a needed serviceand expanded their role to capitalize on it. Over the years, Kroger’s expansion has followed

The business model of Costco’s is simply to generate high sales volumes and rapid inventory turnover by offering its members low prices on a limited selection of nationally branded and selected private-labeled products in a wide range of merchandise categories. The company’s business model is appealing in today’s market because of the economic downturn we are experiencing. Everyday American’s are looking to make their dollar stretch and Costco’s provide them with a great way to buy in bulk and stretch the consumer dollar to the max!

Design of Goods and Services- Costco can be seen to be in their maturity stages of their life. Therefore, it is recommended for Costco to expand its Pharmacy department by at least 50%.

Another strong point is their management and corporate governance. On top of everything we find Elon Musk who is renewed around the world for its genius and entrepreneurship. Musk leads a team of the best minds in the field. Employees believe in the company and higher management personnel gets stocks.

The only real vision statement Heinz offers is to ‘have a bottle of ketchup on every table.' This vision statement reinforces the notion that Heinz only produces ketchup. It is unnecessary for Heinz to further identify themselves with ketchup. The ketchup market is not going to continue to expand much more than it has already. Since Heinz is synonymous with ketchup already, and customers are aware of this high quality product, they should make consumers aware of the other products they offer. Those who feel Heinz ketchup is of the highest quality would be eager to buy other products produced by Heinz believing they too would be of the highest quality. They do need a

Staffing has been an important aspect in all types of organizations’ development. More and more companies have noticed a good staffing plan could increase productivity and reduce operation costs in terms of lower turnover rate and transition costs. Good staffing could be able to minimize cost in order to maximize profit, because it could assist the company to stay more competitive within the industry. According to the definition by Dr. Green, “staff is the process of identifying work requirements within an organization; determining the number of people and the skills necessary to do the work; and recruiting, selecting and promoting the qualified candidates. It is the selection process of