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Bb's Case Study

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In November 2007, Brooks Bassler founded BB’s with the first 1,100- square restaurant at Montrose and Westheimer in Houston, Texas. Bassler opened BB’s with the thought of creating a Tex- Cajun Mex type of theme. Serving Delicious fresh po-boys and Tex- Orleans cooking with a different menu. BB’s dine in menu was inspired by Bassler’s grandmother ‘’Maw Maw’’. Till this day all of the recipes are secret from the public and servers like I. BB’s is the best restaurant in town because Customer Is King, #1 Crawfish in town, and the atmosphere. First, the atmosphere when you walk in is very peaceful. Walking in and getting greeted by a smile and a short young hostess to sit down. Then observing the photos of the owners family and black and white

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