Bell Media Strategy Analysis

Being pure Canadian company is also a core competency because many people enjoy supporting their country even if it means spending an extra 10-15 cents. These key

Digital media not only played immense role in supporting the entertainment industry, but also added a whole new dimension to and redefined how education system was imparted and businesses were operated. It also opens doors for new methods of employment. Digital Media is also now becoming an aggressive tool for marketing. This paper evaluates strategic analysis of Direct TV, a company dealing in the home entertainment industry. While Direct TV is a US based multinational, it plans to take its operations to Philippines.

Canadian television and film was significantly improved by the Canadian co-operation project, Canada would give Hollywood movie access to the Canadian

Comcast beats competition by providing excellent products and services to its customers. This is especially important in a fast-pasted changing world that leans more on technology every day. Comcast has been the leader in being up-to-speed in the latest advances in technology and options for its customers.

The Scotiabank is one of the world’s most popular banks in North America and is located in Canada, Halifax. Founded in 1832, Scotiabank came to be the second largest bank in Canada. A year after its development, Scotiabank paid out its first dividend to shareholders. Having marked the method in history, it was carried out through the golden era to the modern era and is yet continued to this day. Scotiabank provides innovative financial products and services to individual customers, small/medium sized business, corporations and governments across the world.

Canada is also known as world’s 2nd largest country with over 2million lakes which are covering 7% of the land mass.

Verizon Communications formed by the merger of two big and successful companies, Atlantic Corp. and GTE Corp., is the largest telecommunication company. The company serves large part of the market in United States. However the company faces certain strengths and weaknesses which affect the way company formulate its strategies.

Canada has a system that consists of socialized health insurance plans that provide coverage to all its citizens. Canada health care is largely government-funded, with most services provided by private enterprises with some publicly funds all, which is controlled and administered, within guidelines set by the federal government ("Healthy Canadians: A Federal report on Comparable Health Indicators ", 2009).

Rogers Cable is the leader in Canada’s cable television market, with a over 2.3 million cable television subscribers and 500000 internet subscribers. In 1993 the Canadian government relaxed the norms of telecommunications industry followed by an application in 1999, allowing local carriers to change the content of the information passing through their networks. This led to increased competition in the market and the customers enjoyed a lot of choice. As such Rogers Cable focused completely on increasing its subscriber base and

As a result of the effect that it has on the Canadian economy, hockey should be named Canada’s true national sport. Accounting for roughly one-third of the National Hockey Leagues ticket sale revenue, the seven Canadian hockey teams have a much larger market than the 23 American teams. Not including the newly added Winnipeg Jets, the six Canadian teams account for 31% of the $1.2 billion (U.S) sales ticket revenue of the NHL. This means that $341,000,000.00 (U.S) is contributing to the Canadian economy annually. The Toronto Maple Leafs has the largest franchise revenue at an estimated $119,000,000.00. The ticket revenue of the Toronto Maple Leafs is the highest in the NHL at $1.5 million per game. This is an astonishing amount in comparison to the Dallas Stars at $660,000. The construction of sport facilities could cost upwards to over $1 billion (U.S). With this in mind, Canadian hockey facilities (e.g.: the Air Canada Centre in Toronto, Ontario) revenue millions of dollars annually and creates thousands of jobs. Costing $265 million to build, the Air Canada Centre generates revenue of nearly $23 million annually. Additionally, large Canadian sponsors such as Air Canada, Molson Canadian, and Tim Hortons

Telstra have dominated the telecommunications market for over a century by providing integrated services with vast geographical coverage. Telstra’s main areas of expertise are providing telephone, mobile, internet services and its 3G network to households and businesses across Australia with 9.2 million fixed line services and 9.7 million mobile services. Telstra have strived to be number one in their industry and achieve ultimate customer satisfaction (Telstra website 2009).

Air Canada is Canada 's largest full-service airline and the largest provider of scheduled passenger services in the Canadian market, the Canada-U.S. trans-border market and in the international market to and from Canada. In 2010, Air Canada improved its reputation as one of the world’s leading international air carriers. Significant progress was made on executing and delivering on its four key priorities and this, coupled with improving economic conditions, allowed Air Canada to record operating income of $407 million in 2010, a $677 million improvement from 2009. Air Canada’s financial strategy is to continue to improve both the level and sustainability of its

Unemployment currently sits at a seven point two percent as of March two thousand thirteen. This is a slight increase recently but has gone down from about eight point seven percent back in two thousand nine, the labor force has also increased by roughly one million people since the middle of two thousand nine. There has been a big boom for Canada since the American financial crisis which definitely affected the livelihood of Canadian citizens. Canada is unique because it is officially a bilingual country. This is an important factor when considering doing business in Canada. Canada has a constitutional monarchy which also has three branches of parliamentary (Legislative, Executive, and Judicial). The head of state is Queen Elizabeth the second. Canada is one of the top ten trading countries in the world; they are a very globalized country. They have a varied culture in Canada a major factor in this may be because it has the highest immigrations rate per capita in the entire world. The country itself prides itself on the multiculturalism that it promotes as a society and as a government. They come from British and French ancestry but also have a big influence from the Canadian people that instantly make Canada a very diverse market. Canada also ranks eleventh highest in human development as of March two thousand thirteen according to a Human Development Index study conducted by the United Nations Development Program.

Canada is considered to be a cultural mosaic, where all cultures are embraced opposed to a melting pot where it is expected to adopt one culture. Government regulated media is more favourable than policies based off of self-regulated solutions when addressing Canada’s media industries and cultural needs. Canadians place importance on national identity and without government regulated policies, the content in the media would have minimal Canadian information. According to the Aird Commission, when Canada’s media was operating through private enterprise, many stations expressed conflicting content, however, with state regulated media, broadcasting allows the nation to have a unified vocation. One unified message being sent to the nations citizens is more beneficial than multiple broadcasts on differentiated and insignificant information.

Canada is a standout amongst the most comprehensively coordinated nations on the planet, with an exceedingly propelled arrangement of interchanges and data innovation, an administration that is dynamic in worldwide associations, an economy that is subject to exchange, a populace that voyages abroad every now and again, and a general public made out of people from a heap of social foundations.