Benefits And Benefits Of An Purchase

1875 WordsApr 8, 20158 Pages
After you have examined your product and customer it is important to know what features, advantages, and benefits your product offers. It is important to include these in your presentation because those benefits are what will convince the buyer to make the purchase. Some features, advantages, and benefits to emphasize with the Camry are found below. 1. Feature- The Camry is priced around $22,000. Advantage- This price is certainly in the lower range for a mid- size car. Benefit- With the money you save on this car as compared to others, you could afford to add more features to it, but still save money. 2. Feature- The Camry gets 25 miles to the gallon. Advantage- Getting 25 miles to the gallon will save drivers a lot of…show more content…
Benefit- You know that when you buy a Camry you will have the peace of mind that comes with it. You won’t have to worry about it breaking down or the costly repairs that come with that. 5. Feature- The Camry is made by Toyota. Advantage- Toyota is well known for making high quality vehicles that last. Benefit- Buying a Toyota car is a safe choice. You know you are getting the highest quality possible at a great price. When trying to sell a product or service, it is crucial to know what a prospective customer looks like. In the case of the Toyota Camry, the ideal prospect isn’t limited to just one category of people. A future Camry owner can be old or young, married or single, it does not matter. There isn’t one set demographic that all owners fall into in this scenario. The most important attributes prospects need to possess is a desire for safety, comfort, and affordability. This can be found in many different demographics. Potential buyers could be middle aged people looking for a high-quality car they can drive for several years and not have to worry about breaking down. It could also be someone who is in their twenty’s. Most people in their twenty’s aren’t going to be able to afford more expensive cars, and the Camry gives them the quality they are looking for, while still remaining affordable. Additionally, if they have young children it would be even more appealing since Camry’s are known
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