Essay On Big Rock Brewery Income Trust

Ever since my dad was a young boy he has wanted to visit all the National Parks in the United States. We’ve already been to The Grand Canyon in Arizona, The Badlands in South Dakota, Biscayne in Florida, Mesa Verde in Colorado, and many more! This time we were headed for Colorado where National Park, Black Canyon of the Gunnison, is located. I was really dreading this trip. I’d never heard of this park before and neither had my friends. All the other parks we’d been to have been really interesting and enjoyable, but Black Canyon of the Gunnison most likely won’t be.

In 1954, the Supreme Court took a step in history with the Brown V. Board of Education of Topeka by stating that, “In the field of public education the doctrine of ‘separate but equal’, has no place. Separate facilities are inheritably unequal.” Little Rock, Arkansas a city in the upper south became a location of a controversial attempt to put the court order into effect when nine African American students were chosen to desegregate Central High in Little Rock. How did the Little Rock Nine affect America? Sanford Wexler stated in The Civil Rights Movement: An Eyewitness History,” its “effect would ripple across the nation and influence the growing Civil Rights Movement;” in addition, the Little Rock crisis forced the federal government

     In this paper I will be talking about the U.S. beer industry and in short an overview of the brewing industry worldwide. I will talk about the barriers to entry, economies of scale, government intervention, pricing, current market trends, product differentiation, and imports. The focus being mainly on the U.S. brewing industry oligopoly. The U.S. brewing industry has three major players: Anheuser-Busch, SAB Miller, and Coors/Molson. Anheuser-Busch is currently the largest brewer in the world, producing over 100 million barrels a year. Anheuser-Busch currently owns over 50% of the market in the United States, with Miller trailing behind at 20% and Coors at about 11% with the rest of the market occupied by imports and craft breweries. When analyzing any industry, how easy it is for newcomers to enter the market is a great importance. If there are high barriers to entry

Boston Beer Company (BBC) has enjoyed much success with their craft beers with Samuel Adams as their main focus. Being the leader of this segment, overtopping five of their competitors combined (Exhibit 1), the company now must decide how to take advantage of the light beer market. Boston Lightship, their current light beer, had been a small contributor in BBC’s product line. Currently, it is facing dwindling sales with product volumes down from 12 000 cases per month to 3000 cases per month.

The Battle of the Little Bighorn, also known as “Cluster’s Last Stand,” which was fought on June 25, 1976 in Montana, U.S. The outcome was indulged for the Lakota Sioux and Cheyenne tribes, who presumably will defeat the U.S Army under Lieutenant Colonel George Armstrong Custer and its 7th Calvary. This trounce defeat by the tribes, will consider Indians bloodthirsty by the demise of their enemy. The Indians overwhelmed the 200 men by a cluster of 3,000 men. This insisted the battle was lost by the west, and will always be known as “Cluster’s Last Sand.” A battle that only lasted shortly, and took part of the “Great Sioux War of 1876,” will consider Indians unpredictable in the battle field.

Woodstock Woodstock was a rock music festival that took place near Woodstock, New York in a town called Bethel. The festival took place over three days, August 15, 16, and 17, 1969. The original plan for Woodstock was an outdoor rock festival, "three days of peace and music" in the Catskill village of Woodstock. The festival was expected to attract 50,000 to 100,000 people. It was estimated that an unexpected 400,000 or more people attended. If it weren't for Woodstock, rock and roll wouldn't be where it is today. Woodstock became a symbol of the 1960s American counterculture and a milestone in the history of rock music. The original plan for Woodstock had been to build a recording studio in the town of Woodstock (Sandow,

Several attempts have been made by Boston Beer Company to continue on a growth streak but not all attempts have been successful. The main goals for Boston Beer Company are to increase revenue and continue growing in the industry. Boston Beer Company has had trouble growing as barriers of entry are low and competition is high. Even though the market has seen a slight upturn, however Boston Beer’s founder Jim Koch elaborates on the company’s dissatisfaction, “We are disappointed with our depletion trends in 2016, which have remained weak so far in 2017. These trends are affected by the general softening of the craft-beer category and cider category and a more challenging retail environment with a lot of new options for our drinkers”. (https://www.fool.com/investing/2017/02/22/boston-beer-finds-growth-the-hard-way.aspx)

In 1985, a movie was made that displayed the attitudes and fears that Americans had of the former Soviet Union. Although the

If you were to see Rocky for the first time and you were anything like most people, you would be overcome by a feeling of repugnancy and disgust. This is because he is a homeless person. His real name is Jack but people call him “Rocky” because of his 6’2” body and his somewhat larger than normal muscles. He doesn’t have the body of any average man. The combination of his light green eyes, his long brown beard, and his long mocha hair falling down from his winter hat, which he wears in every season, reminds me of a depiction of Jesus. But that’s just pure physical appearance. Most of the time, the hair around the rim of his mouth is covered by whatever food he just ate. Sometimes it’s white rice, sometimes it’s powder like that

The landscape is stark, but the beauty startling. The expanses seem to welcome, even beg you to explore. It’s a call you are unlikely to be able to resist (assuming it’s not scorchingly hot and you are not hungover from a big night in moments-away Las Vegas), nor is it one you should. In front of you is one of America’s grand spectacles, Red Rock Canyon.

Boston Beer Company (SAM) is a brewery in Massachusetts most commonly known for its Samuel Adams line of “craft” beers. The Samuel Adams line of beer was introduced in 1985. Since then the company has grown to do over 580 million dollars in revenue each year. 580 million is a very small piece of the food and beverage industry but the amount of shareholder wealth they are providing is impressive. Boston Beer Company has been named one of the top publically traded businesses to watch in 2013 by Forbes.

In the summer of 2008, InBev NV, a Belgian-based brewing company formed from the merger of InterBrew and AmBev, offered a bid of $46.6 billion to acquire Anheuser-Busch Co to create the world’s largest brewing company at $65 a share. The initial offer was subsequently declined in part because the company felt the offer undervalued the company greatly. InBev later increased their offer to $70 a share and in Mid-July, Anheuser-Busch accepted the offer making the total cost of the deal $54.8 billion dollars. The issue then becomes whether the offer of $70 is justifiable to InBev’s shareholders. The merger brings about two different management styles. The culture at InBev focused on extreme cost-cutting measures and profitable incentive-based compensation programs. However, Anheuser-Busch’s culture differed in that they prided itself on philanthropy, diversity, and community involvement. In addition, this company possessed many luxurious offices and corporate fleet of aircrafts. Furthermore, they invested heavily in advertising, derived most of their profits in the United States, and possessed a lackluster international expansion plan. Issues the financial managers face will be differing business philosophies in regards to marketing (“Grow/Defend/Maintain/Cash” matrix approach vs the large marketing budget of Anheuser-Busch), culture (cost cutting measures vs company perks), and the future of the twelve

As the world’s largest brewer, AB Inbev has the ability to compete in new and foreign markets as a strong threat. Due to their enormous capital and expansion-based strategy, they can enter any market as a challenger and shutdown competition to become the leading brewer in this market. As an aggregated note we can also see this in domestic or already dominated markets because due to economics of scale they can achieve differentiated products at a low cost.

Hirotaro Higuchi (the protagonist), and CEO of Asahi Breweries, Ltd. must decide if he should increase its production and packaging capacity to meet the supply demands of their distributors, due to the company’s recent developments in the beer industry. Asahi Breweries has launched and seized a huge section of the dry beer market, ensuing from sales growth of 71.9% in comparison to the industry’s growth of 7.6%. A proposal has been made for, increasing their production capacity to 2,100,000 kiloliters to accommodate the recent shortages to their distributors. He has suggested an investment proposal plan of 230 billion yen within two years (1989 to 1990), to increase their brewing and packaging capacity by 30%. Hirotaro Higuchi must decide if he will welcome or dismiss this proposal. “Guiding change may be the ultimate test of a leader- no business survives over the long term if it can’t reinvent itself” (Kotter, 2007).

Although sales of premium brands have fallen in a steady response to the growing popularity of the craft beer. The industry revenue has been stable over the past 5 years. As a result, from 2011 to 2016 the industry revenue is expected an increase and growth annually at 6.7 percent over the five years,with a total of $39.5 billion . (IBISWorld iExpert) In the long-term, these numbers are expected that grow 0.9 percent annually within the next five years. The potential growth will be seen in the traditional and premium beer sector. As a response, the giant companies in the industry Anheuser-Busch InBev and MillerCoors look forward into the merges and acquisitions as a strategy to maintain market dominance. The strategy is based on the