Biz-Dev: Differences Between Sales, Marketing And Business Development

According to the Sales and Marketing Management Journal, when sales managers are unclear about a job’s description, they have no way to measure their sales representatives’ accurate performance or create a benchmark to keep them motivated.

Business development brings weights to a framework that might not have had room schedule-wise/experience to get intended up for expanded generation or administrations. New timings of payables/receivables may make monetary strain. Clients may feel underserved. Workers may be uneasy about all the progressions.

There are misconceptions about the role sales and marketing teams play as it relates to consumers. Quora.com provides validity of differences by outlining the difference. For example, “marketing tries to understand the customer as a generic group/ segment or persona in order to create generic value propositions and 'mass' awareness” (citation 1). Marketing is known to have long-term goals and their workflow follows that timeline. Marketers lean toward the creative and detailed oriented traits where collaboration among colleagues is encouraged.

Reporting on the findings of a seminar, Keegan (2009) conveyed no matter how thorough a company’s research and marketing efforts are, a company’s overall success often boils down to one very critical function: face-to-face sales. Product knowledge, honesty and trustworthiness are important virtues for every salesperson, but a successful salesperson must navigate through a customer’s business to find the ultimate decision maker. Researching a customer’s business, gaining knowledge of their operation, and listening to their needs is critical to the success of every salesperson. After every face-to-face meeting, a salesperson needs to review what

All of the roles of the functions helps the business to last forever like in the Post lecture it states that a "Human Resource department are responsible for attracting and retaining employees and making sure their needs are met. The Facilities or Maintenance department will look after the building and grounds ensuring that the organization has the proper place to work productively and safely. The Accounting and Finance department will look after the money required to support the operation.  A Communications function  manages the contacts and information exchanged both inside and outside the organization. An Information Technology department handles the requirements for technology and communications, as well as supporting productive activities." With all of these roles they are able to achieve the organization vision and meet the organization goals. Two other funtions that I would consider needed and valuable are the production department and sales department because according to the Functions of the Production Department of a Business Organization article the production department "is responsible for a lot a duties, they manufactures goods for the business and are then sold to bring revenue for the business." The production department would help Vogue Retreat to have nice and stylish clothing for the clothing part of store and beautiful nail colors for the nail salon part of my store. Sales department is another function that I would consider needed and valuable because in the What Departments are Needed to Run a Business? article it said that "sales department coordinates their sales force to build customer relationships, meet particular revenue goals and pitch new products." The sales department would be needed in Vogue Retreat because my business like a retail, so sales department would be needed for the

Due to the average tenure of the employees in the sales organization being high, the organization is often faced with employee resistance to change. Employees are dispersed throughout a large geographic area, where many face unique cultural, regional, and economic differences while working through their daily routine. In order for the sales department’s leadership to gain buy-in to every trivial new method of operation, the sales managers are designated to redundantly present and sell

The marketing department wants exclusive rights to interact with the customers. However, it is currently done by the product manager. Marketing should have information about all new product development. However, the development process is separate from the marketing. The division of work is unorganized. Managers have lost sight of its integration responsibilities.

of the key issues result from John’s inability to comprehend the difference between sales representative and a sales manager. He was overly enthusiastic about his position and disregarded Phil Jackson’s tips on how to be successful as a sales manager. Sales managers must be multi-taskers who plan, organize and lead the functions of all customer contact and ensures that these methods of contact maximize the profit and sales goals of the company which hires them. A salesperson is responsible only for his/her own territory – a sales manager is responsible for the entire sales force and their productivity and revenue that

What is the one thing that all for-profit companies have in common? They must generate sales of their products or services to survive. In order to accomplish this, most companies have a team of sales representatives driving themselves and each other to win the confidence of clients. But just like every sports team needs a coach, every sales team needs a strong and knowledgeable Sales Manager to be successful.

Every company needs to increase its sales efforts if it wants to continue to be business, this considered as a primary objective of a promotion for any business.

Sales organization is the planning, directing, and controlling o f selling including recruiting, selecting training, equipping, supervising and motivating, as these task apply to the sales force.

The sales staff has to possess an interest in the kind of job they perform which is the major driving force for them. Other than this sales staff‘s performance depends upon the various aspects-

Sales are made from such things as advertising, as advertising attracts more customers to buy your product therefore leads to an increase in profits, which

“The characteristics of a good salesperson are money motivated, large ego, and a bit selfish. These are the opposite of what a sales manager should be,” says Greta Schulz, founder and CEO of Schulz Sales Consulting. In “Think Twice Before Promoting Your Best Salesperson,” authors Andris A. Zoltners, P.K. Sinha, and Sally E. Lorimer explains, in detail, the main differences between the two job titles. What it takes to succeed in sales is different from what it takes to succeed in management. Salespeople succeed when they meet customer needs while achieving the company’s financial goals for their territories. Sales managers also succeed by meeting customer needs and achieving objectives linked to company goals, but the manager is not the hunter, playmaker, or center of action. Managers only contribute to customer and company success when their team of

Sales, Sales, Sales are the only thing that matters. I have reiterated this to staff.