Case Analysis: The Black & Decker Corporation
Synopsis
Black & Decker Corporation is a corporation based in Towson, Maryland, United States, that designs and imports power tools and accessories, hardware and home improvement products, and technology based fastening systems.
Recent research studies showed that B&D is one of the powerful brand names in the world because of its professional tools that has high quality in the industry.
During the early 1980's; sales started to decline and it posted a restructuring cost; therefore in the period of 4 years the company lost money. Black & Decker went through a very hard time.
In 1985, the company hired Nolan D. Archibald as president and chief operating officer (CEO). Under his leadership
…show more content…
• Tradesmen's bad feedback over B&D products and seeing it as for home use rather than job use.
• Makita that has a high market share had "Membership clubs" which B&D decided not to include among its tools, it would have been an opportunity for B&D to raise its revenues but it didn’t use that opportunity.
• B&D conducted laboratory tests on its own competitive products to asses performance.
• Strong competitors at the same field
• B&D was not making money in the Professional Tradesmen segment
Problems
• Environmental related
1. Rising competition from Makita and Milwaukee
2. Change in consumer taste
3. B& D's weak reputation among workers
4. Different segments need different equipments
5. Difficulty in handling the global market
• Strategy related
1. Poor marketing programs
2. Poor quality of products / product development
3. Lack of strategic direction and poor application of funds
4. Failure to achieve clear objectives
• Management related
1. Poor planning for the Professional Tradesmen segment
2. B&D advertising only supported house hold products line
3. Lack of long term planning and forecasting
4. No actions for new opportunities
5. Focusing in brand awareness rather than product quality
6. Wide range of target market
7. No available HR manual or guidelines for mergers and acquisitions
IgG – funtions in neutralizing, opsonation, compliment activation, antibody dependent cell-mediated cytocity, neonatal immunity, and feedback inhibition of B-cells and found in the blood.
As a member of management Clive Jenkins is responsible for boosting employee morale to ensure that company goals are met
Build the management-research question hierarchy, through the investigative questions stage. Then compare your list with the measurement questions asked.
B&H also has entered the digital age. As the company grew, not only they received a lot of customers and tourists, but they maintain an even larger presence online, ranking 13th in TWICE’s Top 20 E-tailers rankings, ahead of GameStop, Sam’s Club, QVC and Staples. (Wolf, 2014)
Given our analysis of the motion picture industry, we recommend that Arundel carefully select the major film studios from which they intend to purchase sequel rights. The net present value of hypothetical sequels taken from the available previous years shows not only that the industry is highly volatile, but also that certain production studios are more volatile than others in terms of their recent performance. In addition, some studios are consistently less profitable than others. (See "NPV for Each Production Company" chart in appendix) Since the success of film studios are relatively stable in the short term (see "Rental Shares of Major Film Distributors" table and graph) Because of this stability, it is possible for Arundel to approach more profitable studios with their offer to purchase sequel rights. Out of all the major film studios, only MCA-Universal, Warner Bros., and The Walt Disney Company generate a positive net present value on a per-film basis. However, according to casual inquiries, it is unlikely that any movie studio would enter negotiations with Arundel on a per film price that is less than 1 million. Instead, the film studios seem to
The applicants are morally correct as long as their action promotes their long term interest. If their action produces or will produce for them a greater outcome of good, versus evil in the long hall than any other alternative, than that action is the right one to act on, and the individual should take that to be a moral act. An Assessment of Morality by Ethicsinbusiness.net
b.What are the amounts and timing of the acquisition investment’s free cash flow from 2013 through 2022?
started back in 1875, when the founder Walter Bramble created a small butchery business in Newcastle, after a few years, the small company gradually expanded into a transport and logistic company
* Product Differentiation: It is evident from the case that B&D products in the professional segment were of good quality with 10 out of the 14 products in leadership category (Figure E). Therefore, the problem faced by B&D products in this segment is more of differentiation than of product quality. The consumer level products in black in color are not substantially differentiated from professional level products which were charcoal grey in color (Figure D). This lack of differentiation has adverse influence on the buying decision made by professional tradesmen as they take pride in their work which is more rigorous than “do it yourself” low quality consumer segment. Therefore, the professional tradesmen segment has disassociated itself with Black and Decker brand name despite good quality professional tools manufactured by B&D.
1. What is the cause of Black & Decker 9% share and Makita’s 50% share?
Blackmores is also committed to a strong business performance, with a strategic direction concentrated on delivering growth and continuous improvement to increase and maintain their leading market position and to achieve continued success for the company and its stakeholders. (Blackmores, 2014). They believe in growth by acquisition and diversification of products and market channels (Annual Report, 2013). By diversifying, Blackmores ensure their company does not become reliant on a single product or line which can affect the stability and sustainability of their business. Each year Blackmores invest over $2 million in research and development projects (Annual Report, 2013).
1. Harris told Houston that he needed a couple of weeks to think about his proposal. How should Houston handle this?
Black & Decker Manufacturing Company was the market leader with 31.1% share. It had a broad product line of 280 models. It targeted both professional and consumer markets and had extremely strong position in consumer channels. Leadership position was attained in many categories by focusing on large regionally dominant distributors. It had a strong brand reputation. It was the most vertically integrated manufacturer in the United States.
Black & Decker is the worlds leading manufacturer and marketer of many consumer and industrial products. Black & Decker is committed in offering always the most innovative, high quality and technologically advanced products and is recognised worldwide for its reputation and excellence.
In the case of the TSA; Transportation Safety Administration, the problem is that screeners are facing declining morale with a high turnover rate. This means that low morale and high turnover become prevalent through the screeners who work at TSA. According to a recent government’s report, low morale issues can make negative impacts on the employees in organizations. It implies that the screeners at TSA can not only be distracted on their jobs but also less focused on security and screening responsibilities because of the low morale. In fact, due to low morale, low payment, discrimination to minorities, and fear of retaliation by complaining, about one in five of the nation’s 45,000