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Blink: The Power Of Thinking

Decent Essays
Blink: The Power of Thinking Without Thinking, is a book that discusses the psychology behind the decisions made in life and gives readers an insight on how the subconscious mind plays a part in the choices humans make. The book has an agenda consisting of three main ideas it wishes to convey to the audience. It’s first task is to attempt to convince the reader that, “ decisions made quickly can be every bit as good as decisions made cautiously and deliberately,” (Gladwell, 14). Gladwell then follows with two more concepts to introduce, including answering the question, “When should we trust of our instincts and when should we be wary of them?” and trying to, “ Convince (the reader) that our snap judgements and first impressions can be educated and controlled,” (Gladwell, 15). Best put by, “A Different and Better World”, Blink mainly covers, “the…show more content…
For example, section one of chapter four of the text compares the difficult, split-second decisions people of the military make in battle to that of the equally as daunting choices “nurses, intensive care units, firefighters, and other people… make under pressure.” (Gladwell, 107). The book is also outstanding in giving the reader examples of the tests used on subjects in experiments to take a hands on approach to the learning and make the reading experience more enjoyable. One particularly interesting case illustrates to the reader how the subconscious mind is sometimes biased at making decisions due to outside influences ingrained in our minds. On pages 82 and 83, the reader can find it grueling to answer certain questions, as the test measures “racial attitudes on an unconscious level,” (Gladwell, 84). After experiencing the struggle, the reader can better relate to Gladwell as he explains the meaning of the experiment, ergo having an increase in comprehending the main idea of the
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