Blink : The Power Of Thinking Without Thinking By Malcolm Gladwell

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Individuals do this when they are not even thinking about it. Individuals do this when meeting new people, walking down the street, looking for a new shampoo, or even choosing a restaurant. What is it that individuals are doing you might ask? They thin slice constantly throughout their life and they do not realize it while it is happening.

In Blink: The Power of Thinking Without Thinking by Malcolm Gladwell, he explores the idea and process of thin slicing. According to Gladwell thin slicing is the following “refers to the ability of our unconscious to find patterns in situations and behavior based on very narrow slices of experience” (Gladwell 23). An individual will thin slice constantly; most do not realize they are doing so and never really stop to think that they have done it. When a person makes a judgment about another within a few seconds of meeting or when someone crosses the street to avoid a stranger they are thin slicing. Gladwell explains how thin slicing can be very beneficial or when it can lead others astray. Thin slicing is a part of what it means to be human and rely on the ability to inform one’s self about a moment in time. Individuals find thin slicing useful when meeting new people and deciding if they would be a friend or not, when in an interview for a job if the candidate is the right choice. Galdwall gave the example of basketball players on the court knowing what is happening around them in order for them to make game time decisions.
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