Blonde Salod Case

Decent Essays
business, company can get great profit and cut out additional operational expense. It is also easier to manage one company rather than two companies. Therefore, merging is the best solution.
After the achievement of business merging, the next step needs to be considered is that whether turn the Blonde Salad into a marketplace because it has transformed into a lifestyle magazine. From the point of SWOT analysis is to give the judgment. SWOT analysis contains strength, weakness, opportunity, threat of a company, which is a useful tool for strategic positioning and analysis (Helms and Nixon, 2010). The strength of Blonde Salad is high access and global influence. The increase of popularity in online shopping creates opportunities for turning the
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