Blue Cross Blue Shield

Medicaid covers nearly 70 million Americans according to Kaiser Family Foundation. Medicaid covers all services and there are less out-of-pocket costs for the members. Medicaid is expanded to cover more uninsured people through the Affordable Care Act enacted in 2010. Hospital must reach out to this segment by helping the uninsured get insurance through Medicaid. This can be

When examining the potential for a new business or product, a SWOT analysis can help determine the likely risks and rewards. A SWOT analysis is an organized list of a business’s greatest strengths, weaknesses, opportunities, and threats. Strengths, which are the appearances of the business that give it an advantage over others, and weaknesses, which are features that place the team at a disadvantage, are internal to the company and can be changed over time but not without some work. Opportunities, which are basics that the business could use to enhance its strengths, and threats, which are elements in the environment that could cause concern for the business, are external and they are out there in the market,

The development of new technologies, the rapid increase in the number of Internet users signal to the insurance business about the opportunities for expanding the client audience and building a new channel - online sales. The Blue Cross and Blue Shield (BCBS) a national family of health benefits companies currently actively use digital marketing. It allows the most recognizable provider in the healthcare insurance industry to hold positions. This Association unities 39 independent Blue Cross and Blue Shield companies, which together cover more than half of all commercially insured persons in the United States.

After a brief review of this discussion lecture. I learned the BlueCross and BlueShield also offer Medicare benefits. BlueShield plans only covers physician’s charges and BlueCross only covers hospital charges. Although Medicare benefits are offered from BlueCross and BlueShield its only offered to people that are 65 years and old and to those who are under 65 years of age but suffers from disabilities like renal disease that requires long term care such as dialysis or a kidney transplant.

With the Health Insurance Marketplace opening October 1st, insurance companies will compete as providers for individuals’ business via the Affordable Health Insurance Exchange, an online marketplace. Many health care provisions are

Currently I work for Blue Cross Blue Shield of Tennessee which is one part of a complex health care system that has a lot of stakeholders. The four most visible stakeholders first would be patients, who seek medical services and advice (“The Modern Health Care Maze,” 2009).Second stakeholder would be providers of services and products, including hospitals, doctors, nurses and durable medical equipment. Third stakeholder would be payers such as private insurance companies, Medicaid and Medicare government programs and their employees. The fourth stakeholder would be employers, who purchase for their employees health insurance, then the federal government gives the employers a tax liability break allowing them to deduct this purchase on their

As an insurance company, they are looked to for help in obtaining health care. As you stated Cassie, Blue Cross/Blue Shield decided to put the entire burden on Adams and Whittington, while reserving all of the benefit (i.e. not paying out paying) for themselves. This action directly goes against justice as given by Pierce and Randels (2010). In this act by Blue Cross/Blue Shield, I would contend that they were behaving in the most unjust manner possible. While it is acceptable for insurance companies to determine what is or is not covered, they must be sure to maintain equality while doing so. This equality extends outside of their scope of resources, something which Blue Cross/Blue shield failed to do. They did not give equal consideration to outside input on this procedure as accepted, instead they relied solely on their internally assigned representative (Menikoff,

SWOT analysis can be used to describe and analyse a company’s internal capabilities in relation to its competitive environment. A strategy behind

Blue Cross and Blue Shield headquarters is located in Chicago, Illinois. The Blue Cross Blue Shield Association (BCBSA) is a federation of 36 separate United States health insurance organizations and companies, providing health insurance to more than 106 million Americans today. Blue Cross was founded in 1929, and became the Blue Cross Association in 1960, while Blue Shield emerged in 1939 and the Blue Shield Association was created in 1948. The two organizations merged in 1982. Blue Cross and Blue Shield developed separately, with

Internal analysis are conducted so it can identify an organizations strengths and weakness. Threats and opportunities are identified by assessing the external environment. Either in its broad or competitive environment. The most essential result of a SWOT analysis is the ability to draw conclusions about the organizations situation and need for strategic action.

SWOT Analysis: The internal strengths and weaknesses of the company, and the external opportunities and threats from the viewpoint of the company

The focus of the SWOT analysis is to identify the key internal and external factors that are important to achieving the objective. SWOT analysis groups key pieces of information into two main categories; internal factors and external factors. The internal factors are the strengths and weaknesses that are internal to the company while the external factors are the opportunities and threats that presented by the external environment. The internal factors are determined by their impact on the company’s objectives. What may represent strengths with respect to one objective may be weaknesses for another objective. The external factors may include technological change, legislation, cultural changes, and changes in the marketplace or competitive position (Wood, 2008).

Internal strengths and weaknesses include things such as financial performance, organizational communication, product quality and availability, market share, customer perceptions, human resources, and production facilities and capacity (Ferrell and Hartline, 2014, p. 85). External opportunities and threats consist of things like technology, social trends, government regulations, and economic conditions (p. 85). A company can also determine what competitive advantages it has by conducting a SWOT analysis (p. 85). A SWOT analysis is simple and does not require any special training; however, there are several things that must be done to ensure that the analysis is productive (p. 87). Some of these things include conducting separate analyses for each product-market, identifying any current or potential competitors, sharing information across all areas of the company, looking at issues through the eyes of a customer, determining the causes of each issue, and maintaining separation between internal and external issues (p. 88-92).

Organizational strengths, weakness, opportunities, and threats (SWOT) analysis is an integral part of the strategic plan that can help put into focus the potential needs and risks that could

The first important part of a SWOT analysis is to improve the viability of an organization. SWOT identifies the risk which can arise from future threats coupled with the organization weakness. For example, a pharma company ABC has invested heavily in R& D of existing product where a new competitor is also entering with same product. Then company ABC has to decide whether it is strategically important to deal with external threat or improve the internal weakness. Company ABC can continue the R & D progress to improve the quality of existing product or else can diversify the resource to offer the product at less cost i.e. improving its efficiency. So, SWOT plays an important role in such situation and proves to be a beneficial tool to take appropriate decision of improving the weakness