Blue Ocean And The Red Ocean Essay

The film The Sea Inside shares the heart warming real life story of a man named Ramon Sampedro. At the young age of twenty-six he suffered an accident while diving into shallow waters of the ocean that left him a quadriplegic. Now at the age of fifty-four, Ramon must depend on his family to survive. His older brother Jose, Jose’s wife, Manuela and their son Javi do their best to take care of Ramon and make him feel loved. Although Ramon is extremely grateful to his family and friends for their help all these years, he has come to see his life as aggravating and unsatisfying. He wishes to die with the little dignity he has left in his life. However, Ramon’s family is dead set against the thought of assisted suicide and the

If you have ever lived in proximity to coastal areas you may have seen coastline erosion first hand. The beaches you frequent during the summer may seem to be getting smaller and smaller every year. Why does your favorite beach seem to be disappearing? Coastal erosion is to blame. The waves, wind, tides and currents all play a part in the mechanism that is coastal erosion. When water and wind batter the shoreline sediments are carried out to sea and deposited on the sea floor or at other points along the coastline. This is called an erosional coastline. This erosion may be very apparent or seem to have happened overnight when it happens due to a large storm or extremely high tide.

Due to the growing competition and diminishing market share, companies are opting for different strategies to achieve their survival objectives as well as growth. Companies are thus executing grand strategies to provide their businesses with a clear direction for its strategic actions. These strategies, therefore, aim at both short term and long term sustainability and growth, and they include innovation, market development, product development, and concentration.

Blue Ocean Strategy Paper Establishments are not eternally remaining on the market in a productive way. It is normal to find industries that make wise decisions, but there is also the possibility that the decisions taken have not been the best. The mission as marketing managers is to discover the wise decision that would mark not only within the industry, but also in the market with the purpose of repeating that decision in a clever and a systematic way. Redbox creates their new brainchild in 2002 McDonald's Ventures, LLC. The original idea was that two important services were combined in the movie rental

When the corporation “Sea World” is mentioned in a sentence the first thing that comes

Ever since Sea World opened it’s gates in 1959 it has been mistreating aquatic sea life and endangering employees. In the next few months there should be a petition emailed to everyone who is subscribed to any wildlife protection groups encouraging everyone to voice their concern. As of today there are a large number of citizens of the United States and several other countries spreading the word of the awful conduct of Sea World and their mistreatment of endangered wildlife.

Hello All! So I’m new here. New to tumblr, not to Clone Club, but I’ve been lurking and reading all of the awesome and insightful post many of you fellow clubbers have posted. Since we are coming up on our last season, I thought I’d finally join the discussion.

95% of the ocean has not been explored. With all the species and environments within the ocean that we have discovered, it is mind blowing to think that we have only seen 5% of what the ocean has to offer. The World is Blue: How Our Fate and the Ocean’s are One explores our long standing relationship with the ocean. This book is penned by oceanographer, explorer, and lecturer, Sylvia Earle. She earned her B.S degree from Florida State University, M.S and PhD from Duke University, and has accumulated 22 honorary degrees. She has worked as a director for multiple corporate and nonprofit organizations and as chief scientist for the National Oceanic and Atmospheric Administration [1]. Earle’s research concerns marine ecosystems with an emphasis on conservation, which is the focal point of her novel. It is woven with stories compiled from decades of work and exploration, and with facts and arguments concerning our changing ocean. Sylvia’s novel is about the relationship between humans and the ocean, whether it be through the extinction of species, climate change, or even exploration and aquaculture, we ultimately affect the ocean and it affects us.

Businesses continually adapt to a changing environment to maintain their market position (Appelbaum, Habashy, Malo, & Shafiq, 2012; Biedenbacha & Soumlderholma, 2008). Change is inevitable considering the current rate of technological advancement and the growth in global competition (Appelbaum et al., 2012; Armenakis & Harris, 2009; By, 2007). Increasing competition and the need for strategic flexibility and globalization is affecting almost every organization today, regardless of size, market, focus, and so on (Jaros, 2010).

Blue oceans, in contrast, denote all the industries not in existence today—the unknown market space, untainted by competition. In blue oceans, demand is created rather than fought over. There is ample opportunity for growth that is both profitable and rapid. In blue oceans, competition is irrelevant because the rules of the game are waiting to be set. Blue ocean is an analogy to describe the wider, deeper potential of market space that is not yet explored.The corner-stone of Blue Ocean Strategy is 'Value Innovation'. A blue ocean is created when a company achieves value innovation that creates value simultaneously for both the buyer and the company. The innovation (in product, service, or delivery)

According The Wall Street Journal” … Cirque du Soleil, the Canadian company that redefined the dynamics of a declining circus industry in the 1980s. Under conventional strategy analysis, the circus industry was a loser. Star performers had “supplier power” over the company. Alternative forms of entertainment, from sporting events to home entertainment systems, were relatively inexpensive and on the rise. Moreover, animal rights groups were putting increased pressure on circuses for their treatment of animals.” (Murray, 2014) A new era was created transforming the concept of what is a circus today. As the Wall Street Journal described, “Cirque du Soleil eliminated the animals and reduced the importance of individual stars. It created a new form of entertainment that combined dance, music and athletic skill to appeal to an upscale adult audience that had abandoned the traditional circus. (Murray, 2014)

Project Integrated Management: The team watched the hotel’s staff to compile detailed roles and responsibilities; as well as made sure there weren’t missing any aspects

This is done by creating a leap in value both for the buyers as well as for the organization thereby creating a new and uncontested market space. Companies left out in the red ocean usually follow a conventional approach, running to beat competition by creating a defensible position in the current market space order.

This strategy seem challenging since this strategy focus on capture new market and new demand, which it’s required extra efforts in term of innovation of products and promotion in order to make customers realize about their product. Even there are some discussions about the blue ocean strategies; however, based on my review on customers comment said that the practical guidance on how to create them is limited. Therefore, without usual analytic framework which can be used as guidelines to create blue oceans as well as effective principles to manage risk, creating blue oceans viewed as too risky for managers to pursue as strategy for their company.

There are some tool produce to help implement blue ocean strategy. The Eliminate-Reduce-Raise-Create (ERRC) Grid is the matrix that help execute blue ocean strategy with the four action framework: eliminating, reducing, aising and creating. ERRC Grid help company to remain on their competitive factors. Eliminating and reduce the factor that the transitional industry take it for granted can help the new strategy to remain unique from the transitional market. Nevertheless, raising and creating some unique competitive factor the transitional market never or seldom offered that is above the industry standard. With all these “Four Actions Framework” the company can escape the transitional red ocean market by activate a new blue ocean market and create a new value curve. (Kim & Mauborgne, 2005)