Boeing Corporation: Human Resources Management and Organizational Behavior Challenges

5661 Words Mar 30th, 2011 23 Pages
A study on Boeing Corporation’s Human Resources Management and Organisational Behaviour challenges

TABLE OF CONTENTS

Aim………………………………………………………………………………………………………3
Company overview i) Company’s background, mission statement ………………………………………3 ii) Objectives ……………………………………………………………….…………….4 iii) Boeing airbus market share…………………………………………………………4
News volumes…………………………………………………………………………………………5
Aircraft deliveries……………………………………………………………………………………....5
Organisational design (i) Vision…………………………………………………………………………………….6 (ii) Business units…………………………………………………………………………..7
Organisational structure (i) Key executives………………………………………………………………………….7 (ii) Matrix
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Boeing – Airbus Market Share
The rivalry between these giants, the major manufacturers of large medium or long-range passenger aircraft, has today reached epic proportions. Airbus overtook Boeing five years ago to be number one, mostly through the success of its medium capacity long-haul Airbus A-330 and its shorter-range variations such as the A-340. This market share pie-chart of the two head to head competitors-Boeing and Airbus shows that Airbus is leading at the moment. Even though currently the number of orders is higher with Airbus but the total revenues of Boeing is still much higher than that of Airbus. This is due to the fact that Boeing gains profit from other activities such as military aerospace, defence, and space businesses. With the launch of Airbus A380, the market share in the coming year will have slightly a change which is better for Airbus. However, Boeing will be able to regain its market share thanks to the new model of 7E7, Dreamliner and making the competition more aggressive. The following are the revenues that Boeing and Airbus earned in 2007

Commercial aircraft sales revenues:

Airbus: $61.6 billion
(Net income dwindled to $154.877 million from $2.62 billion in 2006)(Herald Tribute 2007, October 03)
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