Buffalo For Real Case Study

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The narrative that gets told about a city influences public policies, economic development initiatives, and even civic morale and engagement. For example, in the case of Buffalo, pervasive myths about high property tax rates have influenced the public’s perception about the funding of public programs and fed the desire for irresponsible tax cuts. Similarly, stories that fail to acknowledge issues of poverty, inequality, and segregation marginalize certain groups and hinder constructive dialogue on how to fix these issues. Many of the solutions previously proposed to make Buffalo prosper, assumed that the city was in dire straits. While it is true that Buffalo had been hit by hard times, haphazard attempts at economic developments only exasperated…show more content…
Buffalo, has already made attempts to revamp its image in several ways. In the late 1970s, the Buffalo Area chamber of commerce created the Buffalo Image campaign to bolster the creation of private sector jobs. This involved radio, TV, and print ads and a now infamous song called talkin’ proud. While it might have increased pride amongst Buffalonians, it is unlikely that it had its intended effect of improving the city’s image in other parts of the country and increasing private sector jobs. In 2011, a video called Buffalo for Real was produced to attract people to the city and showcase its assets. In addition, artists like Ani Difranco have also told the story of Buffalo. In her song “subdivision”, Ani captures the racial and economic divide within the city. Even though her story of Buffalo isn’t as upbeat as the song talkin’ proud or nostalgic like the video Buffalo for Real, it is still important in redefining Buffalo’s…show more content…
In 2010, the poverty rate was 29.6% and the unemployment rate is currently 12.4%. In addition, most of the poverty is concentrated on the west side and the east side. These issues have been compounded by a dwindling population as many choose to avoid the inner-city poverty in favor of living in the surrounding suburbs. With that being said, Buffalo has many underutilized or unrecognized resources. First, Buffalo has access to the Great Lakes. As water scarcity becomes a more pressing issue, the Great Lakes will become an even more valuable resource. Buffalo needs to recognize the value of this resource and stop dumping raw sewage into the water. Second, the city is located near Niagara Falls, one of the biggest tourist attractions in the world. The only problem is that Buffalo doesn’t have as many attractions to keep tourist in the area for a longer period. Also, its rich past has endowed it with magnificent architecture and historic landmarks. By accentuating these locations, Buffalo could increase its tourism traffic. The economic situation in Buffalo has been bleak, but its proximity to Toronto could lead to a resurgence if the city’s prime location is utilized. By taking stock of the resources that it has at its disposal, Buffalo can change the narrative about its future
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