Business Analysis : A Dime A Dozen Dusters

3) What are the arguments for launching Clean Edge as: a) a niche product; and b) a mainstream brand? Which would you recommend? What are the strategic implications of your recommendation?

This paper will be focused specifically on the production of Driscoll’s red raspberries. I will be looking at their supplier Reiter Affiliated Companies, the labor conditions, wages, and difference between the conventional and organic raspberries. There has also been a movement to change the definition of organic and alternative foods so that it also includes the labor conditions. Therefore, there will be clearer difference between organic foods and nonorganic other than just environmental and sustainable differences between the two. The goal is to describe the production and process of distributing raspberries from the time they are planted until they are pick and then distributed in stores.

This leads into the next issue their organization faces, which is their lack of informing the consumers of their product benefits. The Fantastik cleaners are the only ones on the market that are 100% safe for the environment. With such a competitive advantage over their competitors, they have to be able to bridge this communication gap they currently have with consumers, because many of them are unaware of Fantastik’s triple bottom line goals. In order to help build brand awareness, they have to advertise more to their target segments. But one of the issues is Fantastik’s advertising budget has decreased from $1,375,000 in 2005 to $825,000 in 2006. Fantastik also has the problem of lacking diversity in their product line. Although they have five different cleaners, all of them are fairly similar and many consumers would not be able to tell their differences other than the price.

Horisons is a Christian faith based provider of outpatient healthcare services and healthcare education to the underserved communities in the Central Joaquin Valley in California. It is organized as a 501(c)(3) California nonprofit public benefit corporation and is headquartered in Merced, California. Horisons operates seven healthcare clinics in the cities of Merced, Mariposa, Livingston, Chowchilla, Newman, Patterson, and Los Banos.

Weak online shopping facility: The Company is relatively new in online selling and need improvement in this regards.

Texas, Nov. 18, 2015 /-- To help underprivileged school students combat poverty, Back to School Roundup provides supplies and back to school needs to Tarrant County residents.

America during the early 19th century was a place that underwent massive change. After the Civil War, many modifications were done to land, as citizens begin to work towards change. These alterations in American culture became known through landscape paintings and photography. In the article “The Kiss of Enterprise,” Nacy Anderson mentions how different artists, document these changes in western landscape and how they share their own perspectives about it. She argues that although their work was appealing to the eye, many times the work is modified to the artists own emotions about industrial growth in America. Popular locations like the Grand Canyon, Sierra Falls and Green River became tourist destinations where the new and improved America

Splash Corporation (Splash) is a leading producer of skin care and hair care products in the Philippines. Founded in 1985, Splash was now the country’s leading domestic producer of personal care products and was billed as “the next Unilever” by BizNews Asia magazine (page 5). However, competing with the top corporations in the world was no easy task, especially when these companies were producing low-cost alternative products. Splash knew that there was no way they could compete in a price war with their much larger competitors, so they had to compete on value if they wanted to remain a top company in the industry. At this point in 2006, the company is considering what

Little Stars offers work-based child care for the employee of NAB Monday to Friday 7.30am to 6 pm. The center is licensed for 68 places for age 6 weeks to 6 years children and offers 5 playrooms with 3 intimate rooms for the youngest children (0-2-year-olds) which observe a 1:4 staff to child ratio. A state government funded preschool program is provided.

The target market for the new Dyson vacuum cleaner will be directed toward Brand Lovers,” technologically stimulated communities, medium to high-income households, women, and people who are concerned about improving the quality of air, dust, and allergen removal. However, Dyson must strive to attract new markets with its technological brand, focus on efficiency, powerful performance, modern design, and productivity to individuals outside of these groups, and to small carpet cleaning businesses within the commercial industry.

The company focused their idea in providing cleaning services to the wealthy. Even though the services shall be affordable, creating a unique niche around the market would probably generate a high amount of growth share for the company. iii.  Market Needs Value for Customer: Nirvana Pro-Cleaning Services knows that customers only buy products from companies that value their customers first. And in to do so, the company shall create customer relationship by offering high quality home cleaning services.

3.) Strong presence in high margin health services business. In addition to UnitedHealth Group’s leadership position in the health benefits market segment, UnitedHealth Group has strong information and technology based health services platform through its business segments which is Ingenix, OptumHealth and PrescriptionSolutions. The “CNN MONEY” (2012) website states Ingenix is one of the largest health information, technology and consulting companies in the world. The UnitedHealth Group derived $2.3 billion of revenues from Ingenix which contributed $284 million (excluding $200 million in goodwill impairment and business line deposition charges) of operating profit, and an operating margin of 12.1% during FY2010.

Aramark as a leading worldwide food, facilities and uniform service company offers a pleasurable and innovative experience to different industries including the education, healthcare, sports and entertainment as well as business and government (“Aramark”, n.d.). It is one of the largest worldwide foodservice providers, which is behind Compass Group and Sodexo and second uniform supplier in the United States ("Aramark competition", n.d.). According to a research (Mello, 2002), Aramark provides a high level of customized service and responsiveness. Besides, it meets their customers’ expectations by providing food products and services in an ethical and responsible way.  Kostelni (2016) reports that after the leases of Aramark headquarters expire in 2018 and the company successfully find an ideal place, the company might relocate it’s headquarter outside of Philadelphia. This research mainly focuses on four main aspects in foodservice of Aramark, which are food safety, convention center, catering and event planning, and refreshment.

This market study was based on the well-established Clorox Company which had originally started in 1913. In 2006, after the placement of the new CEO, the company had developed a strategic plan to position them for their 100th anniversary in 2013. The plan was titled “The Centennial Strategy” which focused on long-term accelerated growth and developed metrics to measure the success of the plan. The plan focused on accelerated sales growth which would come from extending existing brands to adjacent categories, entering new sales channels with its existing brands and increasing penetration in countries where Clorox already did business. The Clorox Company developed a “3D” structure consisting of desire, decide and delight. This

Mainly people out of school, beginning a career or becoming more established, and are able to make a major purchase like a cleaning equipment and want one that will last them for as long as possible. Promoting ACL clean as the product that will achieve this will increase product awareness, create brand loyalty, and ultimately increase sales. However, as many first-time buyers have been using other cleaning equipment or have used other products related to car care, introducing ACL clean as a premium product will be a daunting task because there is already an established brand loyalty to other products, even though they are not as good as ACL clean. With establishment of the original ACL clean product in the market the opportunities of the line extensions are limitless.