Business Analysis : Sears Corporation

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Group Term Project Team Members: John Ferrante, Kiana Holman, Jacob Hottinger This project contains information about the Sears Corporation. Contents Company Description External Analysis Internal Analysis Implications Recommendations  Company Description Sears Holding Corporation operates as a retailer in the United States. Sears was founded in 1899 and headquartered in Hoffman Estates, Illinois. It operates Kmart and Sears Domestic. The Kmart segment of Sears Holding Corporation is a retail store that offers and wide range of products. Some of Kmart’s product lines, which include consumer electronics, seasonal merchandise, toys, apparel and food and consumables. Some of Sears Domestic product…show more content…
In contrast, the mature phase occurs when IVA mirrors U.S. GDP. In the 10 years until , U.S GDP is anticipated to rise at an annual rate of 2.5%. The Big-Box and department store retailer segment is declining. IVA is expected to decline at an annual rate of 4.6% in the 10 years until 2020. The recession took a great impact on the industry, which resulted in many companies failing to have adapted accordingly to the post-recessionary environment. The post –recessionary environment, includes consumers having the capability to easily compare prices and access online retailers. A number of big-box retailers and departments stores are also declining as Target and Wal-Mart makes moves into supercenter and warehouse industry , and out of the traditional big-box store model . The brick and mortar stores also incur higher operational costs than e-commerce stars because they have to include costs for their employees and retail space. As a result, cost savings of many online companies are undercutting department store prices. The warehouse club and supercenter retailer segment is in the mature stage. With intense and rising competition from online retailers and the transition of retailers into the warehouse club and supercenter retailer segment, the IVA forecast is expected to increase at a rate of at least 2.5% annually on average which will mirror the U.S GDP. The number of enterprises within the industry are also
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