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Business Analysis of Procter and Gamble. Essay

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Procter & Gamble

Saturday, 17 July 2010

Presentation by
Michael Rajendra Sai Tunde Yinka

Saturday, 17 July 2010

Aim of Presenta.on

• To cri.cally analyse P&G from the strategic management perspec,ve using various models .

Saturday, 17 July 2010

Purpose of P&G

• To provide large variety of consumer products at an affordable price without compromising quality.

•To con.nually an.cipate consumer needs and develops a product to meet their needs.

Saturday, 17 July 2010

Profile

• LAUNCHED in 1837. …show more content…

Environment: Green house effect environmental sustainability. product recycling. Legal/Regulatory: Food and Drug Administration/EU regulations. Mergers and acquisition policies

Saturday, 17 July 2010

FIVE FORCES ANALYSIS
THREAT
OF NEW ENTRANTS Economies of Scale Experience and market leaders Patent on some products Highly capital intensive Distribu.on Channels Requirement High industry growth rate Bargaining power of Buyers Sensi.ve to price Low switching cost Brand is extremely important. Informa.on in Purchasing decisions Ver.cal Integra.on of products Subs.tutes are readily available

Saturday, 17 July 2010

FIVE FORCES ANALYSIS

(Cont’d)

BARGAINING POWER OF SUPPLIERS(LOW) Few large manufacturing supplier Medium bargaining strength Quality of inputs is critical to the finished products Alternatives available Forward integration difficult Switching costs are high. THREATS OF SUBSTITUTES(HIGH) Substitutes are readily available Substitutes perform well also Switching costs is low RIVALRY AMONG EXITING COMPETITORS(LOW)

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