Business Case Study : Electronic Commerce

In B2C i.e. Business to Customer, business offers and supply products or services to the

E-commerce is the process of buying and selling of various products and services by businesses through the Internet. Primarily there are five types of ecommerce systems: Business to Consumer (B2C)

Business-to-Business ecommerce refers to electronic processing of transactions such as products/services or information between businesses (Shaw, 2015). It includes electronic data interchange and supply chain management. It also influences the buying decision of customers in that when customers decide on a purchase, they start by checking it

They are an important benefit to e-commerce because they can be used to produce reports and also risk analysis. These portals can be used to information on all the business levels and functions. The information can be accessible at any time, which can save money and time for the company. The collaboration, knowledge management, and e-commerce are all vital ingredients in improve the performance of supply chains and organization.

Constituent relationship management is as group relationship management, whereas customer relationship management is as individual person relationship management. Managing relations with groups can be viewed as B2B transactions and customer relationship management can be viewed as B2C transactions. Business to business (B2B) means both the sellers and the buyers are business organizations. Business to customer (B2C) means the sellers are organizations, and the buyers are individuals.

The emergence of electronic marketplaces changed several of the processes used in trading and supply chains including

Electronic Commerce is the process of buying, selling, transferring, or exchanging products, services, and/or information via computer networks, including the Internet. Electronic commerce can also be defined from the following perspective:

First, let 's start by distinguish between what a B2B company is and what a B2C company is. The definition of a business-to-business is when businesses sell products or services

This study will prove that e-commerce has grown because it adds value to people’s lives. It will show that e-commerce will not disappear but evolve into something even greater than what it is right now.

Many organizations industriously look for the opportunity to gain the competitive advantages in their industries. One of the opportunities that frequently used by the organization is the implementation of e-commerce. Thus, the e-commerce and the online sale transaction become popular in each industry. E-commerce provides many benefits, such as the saving of shopping time, the cost savings, convenience, and free from geographical constraints.

Business to Consumer or B2C, electronic business activities that focus on retail transactions. An example of a B2C company would be Starbucks. Business to Business or B2B, companies doing direct business with each other instead of having consumers involved. A great example of a B2B company would be the Intel Corporation. The Intel Corporation is an American Global technology company, whom headquarters is located in Santa Clara, California. The overall marketing goal for both B2B and B2C companies is the same, increase the profit margin, but the marketing strategies of the two types of companies will differ based on their company’s needs.

Business-to-business (B2B) is a term used to describe transactions of goods or services between businesses as opposed to business-to-consumer (B2C) which describes activities of commercial organizations serving end customers with products and/or services. B2B and B2C marketing is different. There are profound differences that a business must remember when developing marketing activities.

Nah et al (2002) state that EC activities include the formation and maintenance of online relationships between an organisation and its customers, suppliers, partners, dealers and other agents related to (or in the support of) traditional delivery channels , in ways that could not be supported in traditional retail channels. These activities may be business-to-consumer (B2C), consumer-to-business (C2B), business-to-business (B2B)

Business to business (b2b) e-commerce is the largest and most known E-commerce form. It has about $4.1 trillion transactions in United States in 2012(Laudon & Traver, e-Commerce 2013). Business to business defines the sales made to other business, rather than to consumer. For example, Jetabout Holidays through Thomas cook and American express, etc.

Business-to-business is one type of business model that buyer sell product or service to buyer. Usually business to business describes ecommerce transactions between businesses, such as between a manufacturer and a wholesaler, or between a wholesaler and a retailer. Contrasting terms are business-to consumer which type of business model that usually between retailers to customers.