Business Ethics and the Real Estate

2929 Words May 4th, 2011 12 Pages
Business Ethics and the Real Estate

(Critical Analysis Template)

Name: Jasper Esmalla Class: BUSI 560 Section: Spring 2011

Critical Analysis Topic: Business Ethics and the Real Estate

PRINCIPLE:
◆ Defined as the standard by which one judges between moral right and wrong (Lawrence & Weber, 2011).
o Covers every area in the business:
- Accounting and financial responsibility
- Marketing and advertising
- Information Technology
◆ Is the application of ethical ideas in the business world.
◆ The purpose is to provide guidance to managers and employees to follow company policies and societal laws.
◆ Ethical policies and codes can enhance the business’ identity and reputation in the community (Argenti, 2009).
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Department of Justice – enforces and investigates intellectual property infringements (USDOJ, 2010).
o The U.S. President, U.S. Congress, and U.S. Courts – implemented The Civil Rights Act
o Representative Howard Smith – added prohibition to discrimination based on sex (Clark, 1991)
o Thomas Hernquist – Chairperson of AMA to fight against illegal marketing activity
o John F. Kennedy – The Equal Pay Act of 1963 was signed into law
o Robert Marjolin – led the Organization for Economic Cooperation and Development
o Peter Drucker – a business guru who proposed that companies have ethical obligations
o Andrew Olson – developed an online archive of ethical codes available to Internet users worldwide (Olson, 1998)
o Representative Fritz Lanham – enacted the Lanham or Federal Trademark Act

◆ Critics of Ethical Standards:
o Milton Friedman -- a Chicago school economist argues that CEOs have only one duty and that is to maximize the profits of a company (Friedman, 1970).
o Businesses in developing countries
o Small and start-up businesses

PERIOD:
◆ 1790 – Patent and Trademark Office; signed into law which grants the right to exclude others from making and selling patented inventions…

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