Business Negotiation Of Euphemism And Expression

In William Lutz’s essay entitled “The World of Doublespeak,” from Christopher Ricks’s and Lenonard Micheal’s anthology State of the Language, Lutz examines the art of doublespeak. This essay is meant to enlighten people on examples and different uses of doublespeak and how organizations and others use it to mislead. Lutz begins by defining doublespeak as “language which pretends to communicate but doesn’t, language which makes the bad seem good, the negative appear positive, the unpleasant attractive, or at least tolerable” (278). Specifically, people who use doublespeak pretend to be conveying a certain message while in the real sense they are doing the opposite of that. The author gives specific examples of doublespeak that affect the

Lucas, K., & Fyke, J. P. (2014). Euphemisms and ethics: A language-centered analysis of Penn State's Sexual Abuse Scandal. Journal of Business Ethics, 122(4), 551-569. doi:http://dx.doi.org/10.1007/s10551-013-1777-0

Ellen Goodman uses satire in The Company Man to inspect the lifestyle of a worker named Phil, “ a workaholic,” a “perfect type A” who, for most people, “worked himself to death.” Phil was busy, working “six days a week, five of them until eight or nine at night.” Until one Saturday morning precisely at 3:00 a.m., Phil dies unexpectedly on his day off. Goodman displays that Phil was just a “ Company Man,” all he did was work hard, and get nothing. Showing bitter emotions towards Phil. Goodman uses repetition and very direct and organized language to create a report out of Phil’s life. Ellen Goodman feels that Phil is a victim of his own

To speak insultingly to or about an individual and it is also an unjust and corrupt practice.

This euphemism puts what students may perceive as discouraging words, into a benefit of being in that class.

Language appropriate to socio-cultural sensitivities is selected and used in an appropriate manner without compromising own values or arguments

People have communicated from different cultures, carefully thinking about the assumptions they made. Some negative consequences could happen from keeping the old stereotype from one’s first language and culture. Thus, we need to learn how to discard stereotype and effective communicator. Based on human perceptions, people make assumptions about the other. They choose the appropriate communicative style to reduce confusion and avoid miscommunications.

In the essay “Doubts About Doublespeak”(1993), William Lutz depicts how utilizing doublespeak can damage a society. Lutz begins with providing examples of doublespeak that range from silly to serious, showing how doublespeak can be harmless, but also disguise a truth with a manipulation of words. There are many different types of doublespeak, Lutz breaks it down into four different categories euphemism, jargon, gobbledygook and inflated language. By breaking them down, Lutz shows the audience that they share similarities in which they make something negative sound better than it is. There are more types of doublespeak that can be seen all around us, moreover, as more doublespeak is being created everyday and everywhere it becomes difficult

The world we live in is full of lies, hidden by euphemism. According to Merriam Webster, “euphemism is defined as a mild or pleasant word or phrase that is used instead of one that is unpleasant or offensive.” Euphemism is one way in which people are using to mask their own thoughts, beliefs, and/or agenda, in order to persuade someone in their favor. In addition to this, it makes it hard to make out the truth because people are able to twist their words to justify their own argument. Government officials, for example, are very fond of these in order to access their own political agenda.

colloquialism- the use of informal words or slang in writing. For example, in Twain's The

The author could have used a slang word for it but his diction makes the story more descriptive and formal as well as being

The readings from the Huffington Post that I selected to read were filled with various forms of figurative language as well as biased language. The first article I selected was titled “No Woman Should Be Asked These Questions During A Job Interview.” This piece included many examples of biased language. From start to finish, the article included language that was bias towards women. The article mentions how mothers are not given promotions or taken seriously because of the fact that they are mothers.

Understand the client’s metaphoric image requires from the therapist shifting in attention, from the logical meaning of the continent or explaining the client’s narrative, to the metaphoric meaning and the metaphoric image. It needs from the therapist to be sensitive to the client’s narrative to recognize and observe the client’s metaphors. Then invite the client to associates the mental image of his metaphor with the metaphor itself and process it with him with multiple sensory modalities. At that time the client will be ready to reflect his or her feelings about this metaphoric modality. I think the main point may come now by giving the client the sense of change and empower the client to imagine

The lack of sufficient information presented to the audience is another reason behind their unsuccessful pitch. The CEO of Wizof.Biz stated that they are going to hire “advisors who are well known or well qualified” (Armitage, 2013), however, they could not provide the reason behind this. This exposed the error in reasoning known as the logical fallacy, where presenters deliver unwarranted belief as fact. Moreover, the use of euphemism such as “commercialization mode” to describe their business status further undermine their ethos (Armitage, 2013). Euphemisms conceal the true meaning and mislead the reader (Holder, 2008), thus making it sound deceitful. However, when looking from another perspective, there are certain things that are worth

The feature that we are focusing on in this paper is the use of metaphors and epithets in business related articles. The reason for this particular choice is quite simple, as basically a substantial part of all research in the field of Business English focused on the practical facet of comprehending business texts, giving all attention to specific lexis of the language. The sector for research of linguistic characteristics of Business English remained quite narrow, however stylistic devises used in business articles influence a