Business Plan for Opentable - an Online Restaurant Reservation System

Friends restaurant is a privately western cuisine restaurant offering product and service with first priority for customers. The level of the restaurant is 4 stars. Mid scale of service provides for customers. The restaurant will be open open seven days a week, lunch and dinner.

Food is a basic need for everyone. Although many people prefer eating at home, many others will look for new places to dine in for a change. It is usually hard to find a table in famous restaurants unless you have a previous reservation. Famous restaurants owners enjoy a deluxe existence by having a better chance to meet important customers. The success of a restaurant depends on providing quality food and friendly atmosphere. Once customers like a certain restaurant they will usually revisit. Customers’ satisfaction is also an important element of success. Therefore, responding to customers’ needs could lead to outstanding results. Consequently, an efficient managerial approach could help a restaurant to provide both the high quality of food

Challenge of Globalization W. L. GORE & ASSOCIATE had been expending their business in more than 30 over country; there are Asia Pacific, Europe and the Middle East, Central America, North America and South America, leading manufacturer of thousands of advanced technology products for the electronics, industrial, fabrics and medical markets. With the employees of 9.500 people around the world, managing the people also bring along the trouble as well. With the diversity of culture, people, background, language and norms, challenges and problems occur within the company and beyond the boundaries of the company. This is the major problems that will occur when a company goes global and expanding to the world. This challenge of globalization

Blackshop is a popular casual restaurant in the area of Cambridge. It is a well run business in quite a competitive market. However, in a competitive market, proprietors of a business must do what is necessary in order to remain competitive and “maximise the number of guests” (Cerny). Blackshop must decide whether or not the Open Table system will allow them to gain a competitive advantage, and if so, what sort of operational strategy needs to be implemented for it to be successful. Issues that need to be addressed are whether Open Table systems such as the new reservation system and the table management system will, in fact, leave Blackshop with a competitive advantage.

More and more people like to eat outside in a restaurant. Restaurant services can help people establish the satisfaction of ingredients, provide considerate services, and save customers’ time. The restaurant industry occupies an important place in the service industry, and because the demand of customers is increasing, the demand on the level of service is becoming greater. The stages of the industry’s life cycle are typically separated into three stages: beginning, maturity, and recession. The restaurant industry is clearly in the maturity stage. For now, people usually can find what they want by using some Apps, and find the restaurants near them. It is convenient for people to eat in a restaurant. The trend of restaurant will be continued in next five years. The charts(4) below showed the restaurant industry sales have been increasing since 1970, and the restaurant sales was $709.2 billion dollars, the sales of restaurant industry included commercial restaurant services, eating places, bars and taverns, managed services, lodging places and retail, vending, recreation, mobile. Commercial restaurant services occupied the most sales from restaurant industry. The major emerging trend in restaurant industry is the way we manage restaurant, more and more technological products were used in restaurant, we use tablet to order food. Restaurant were using advanced technique to have a better dining experience, like the

Improve guests’ experiences by broad menu of drink & foods, digital menu boards, free-wifi at any restaurant, new payment options, and drive-thru enhancements.

In our day and age, the next step for every company is “to go global”.

In this paper I will attempt to explain the strengths and weaknesses of a restaurant. I also will attempt to show one way how they can utilize their strengths and minimize their weaknesses To be competitive. I will further explain how their ability to have Stylish Restaurants with Ever Changing Decor, their online and call in orders, Online and Phone reservations, Premium Cocktails, Ruby Tue Go, Full Service Catering, and Extensive Menu Variety give them a competitive edge in their market. With their online and call ahead service called Ruby Tue GO it gives you the ability to order your food before you lunch hour and stop by to pick it up saving yourself a considerable amount of valuable time. With being able to call ahead or go

LiveTable is a service-based mobile application that gives real time wait results, the ability to add a name to the wait list, the option to reserve a table, and many more options for application downloaders and restaurants. There are many mobile applications out there that offer similar options, demonstrating how profitable the mobile application industry in this specific category can be. There will continue to be innovative ideas with increased use of smartphones and mobile applications as technology and equipment become more advanced. A full understanding of the profit potential of LiveTable in the mobile application world the industry can be developed by analyzing trends in mobile connectivity, application downloads, mobile application revenue and the use of technology in the restaurant business trends. The analyses on all these trends that give a wide overview of the profits to be made are demonstrated below.

The 3 countries I chose for this paper are Singapore, New Zealand and Sweden, before going global; there are a few things you will need to consider. Always, examine the availability of transportation, internet speeds, possible currency fluctuations, and cultural differences, political and economic stabilities of the country. Make sure that possible management partners are of the same mind set as you and that there is a clear understanding of their operational roles and responsibilities. Make your business an open book to the upper management team in the local partner company.

The critical analysis essay is based on the business plan of an upcoming casual dining Mexican restaurant in an upmarket locality of Benowa Gardens, Gold Coast, Queensland. The restaurant is called Burrito Bar, which specialises in modern Mexican food along with alcoholic drinks and operates on a franchising model. The business plan was made by one Mr.Paddu for the purpose of procuring a bank loan/private funding to kick-start the project.

Cultural differences, Diverse regulatory practices, Poor telecommunication infrastructures, Lack of skilled analysts and programmers Obstacles to Using Global Information Systems: Lack of Standardization: Lack of international standards impedes developing a cohesive system that’s capable of sharing information resources across borders Too much standardization can prevent flexibility in responding to local preferences and even time differences. Only 5%-15% of a company’s applications are truly global in nature Cultural Differences: Include differences in values, attitudes, and behaviors Views on using technology Cultural issues: best addressed with education and training Diverse Regulatory Practices: Applies to policies on business practices and technological use. Many countries restrict the type of hardware and software. Jurisdiction issues on contracts of a GIS Nature of intellectual property laws: -Software piracy Privacy and cybercrime laws Censorship and government control Poor Telecommunication Infastructures: Consider telecommunion infrastructures of the countries where subsidiaries are located Differences in telecommunication systems make consolidating them

The world offers significant business opportunities for every company, however, opportunities are accompanied by significant challenges for managers. Managing global operations across diverse cultures and markets represents a big challenge and opportunity for companies. To compete in the global market and be successful, companies must learn the strategies, policies, norms and technology necessary to conduct international business. The opportunities for global expansion are numerous, and attaining success is a matter of developing the right strategy to win local markets and its consumers.

Global economy has become a hot topic for international forums. It believed that the value of IT off shore consists of better process management of operational skillfulness. So, they should put effort in developing technology platforms to make business more efficient.

When opening a new restaurant it is important to consider technology options that will offer competitive advantage, enhance profit, and work efficiently for the establishment. Three systems that are generally purchased for restaurant use are inventory systems, point of sales systems, and reservation management systems. All of these systems should be researched and compared on their functionality so the most suitable technologies can be implemented into the daily activities of the restaurant.