CIS 510 Quiz ch02

2465 Words May 28th, 2015 10 Pages
File: chapter2TestBank.docx, Chapter 2, Strategic Use of Information Resources

Multiple Choice

1. Two automobile manufacturers are working together to develop hybrid technology. This type of relationship between the two automobile manufacturers is best described as: a) Co-opetition b) Strategic alliance c) Competition d) Collaboration e) Business strategy

Ans: a (Medium)
Response: See page 65

2. While information systems can be used to gain a strategic advantage, they have inherent risks. Hershey Foods, for example, crippled its Halloween sales when its complex IS system failed to support its supply and inventory needs during peak production season. This is an example of which specific IS risk? a) Awaking a sleeping giant
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Partnering with a competitor is becoming more and more common in today 's integrated, technology-based environment. This type of collaboration with a competitor is uniquely described as:
a) Co-opetition
b) Integrated supply chain
c) Business process
d) Strategic alliance
e) Value proposition

Ans: a (Medium)
Response: See page 64

12. This risk of using information resources must be carefully considered by managers due to the rapid spread of applications on smartphones and tablet devices. a) Demonstrating bad timing b) Awakening a sleeping giant c) Delivering a strategic coup d) Mobile-based alternatives remove advantages e) Equal access competition

Ans: d (Easy)
Response: See page 67

13. Facebook offers services that many individuals have adapted to, making it difficult for them to choose another social networking site. It can be said that Facebook has protected itself from which competitive force?
a) Bargaining power of suppliers b) Threat of substitute products c) Potential threat of new entrants d) Bargaining power of buyers e) Industry collaboration

Ans: c (Medium)
Response: See page 52

14. A company that is in a market with few buying options for the consumer is experiencing which one of Porter 's Five Competitive Forces? a) Bargaining power of suppliers b) Threat of substitute products c) Potential threat of new entrants d) Bargaining power of buyers e) Industry competitors

Ans: a (Medium)
Response: See

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