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Canada Post Case Study

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Background
Canada Post has been experiencing a loss of their revenue. Since electronic mailing and online billing use has increased, Canada Post has experienced a decline in lettermail delivery.
Canada Post is an established as Crown corporation since 1981. The postal service had been very profitable before technology use has become prevalent. With communication shifting to digital, Canada Post needs to change their business to remain profitable.
Letter delivery service is not popular as it once was. Canada Post has seen a steady loss in revenue since 2006. To survive and remain profitable, Canada Post needs to adjust. Despite revenue decreasing, the obligation to service increases as nearly 200 000 addresses are added each year.
Despite revenue …show more content…

Current Status
Canada Post needs to adapt to the modern digitalized environment. The Harper government had approved Canada Post’s five-year business plan on new changes.
The five-year business plan has come forward during the 2015 election. During the election, Trudeau made a campaign promise to leave the door-to-door delivery as it is.
After being elected, the Trudeau government has put Canada Post’s five-year business plan on hold. The new government has deliberated over their decision.
Trudeau government is preparing to launch a review process.
The federal government appointed a four-member independent panel to concur a formal review.
Parliamentary committee will also hear from Canadians by the end of 2016
The control over the business agenda is out Canada Post’s hand.

Key considerations
Canada Post’s revenue is on the decline without the substantial changes proposed in their business …show more content…

It is important that stakeholders like the Public Service Minister, Judy Foote stays in the loop with this goal. With an ongoing review of the postal service, it is important to look at market trends.
Consumer demand is critical especially since Canada Post is very customer service oriented. Engaging with stakeholder groups like residents is important.
Overall, improvement for residents is important. Working at the municipal level is necessary. With local engagement one regularly engages with local officials. In a situation such as implementing a community mailbox, information needs to be committed.

Measures of Success
Changes need to implementation. However, to ensure whether the strategies implemented are successful, it is important to measure and evaluate. Such measurements include:
Annual revenue acts as an indicator for Canada Post’s success. In recent years, there has been a decline. After implementing changes, it is important to monitor for an upwards change.
Positive customer reviews and rating is important. Through a survey, polling and consultation the corporation can engage with its

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