Capt Coco's Cafe Feasibility Study

8353 Words Sep 20th, 2012 34 Pages
Wesleyan University of the Philippines
Mabini Extension, Cabanatuan City
College of Business and Accountancy

Prepared by:

TABLE OF CONTENTS

I. Executive Summary

Highlights

Conclusions to feasibility

II. Project Background

Project proponents

Proposed name of the business

Type of business organization

Location of head office and factory

III. Management & Personnel Feasibility

Personnel

Management proposals

System & forms Design

IV. Marketing Feasibility

General Market description

Demand

Supply

Demand Supply Analysis

General Marketing Practices

Proposed marketing program

Projected Sales

System & forms design

V. Production or Technical
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In most shops, there is a wide range of options with the type of coffee drinks offered, starting with plain coffee and moving through a selection of specialty coffee drinks that are often difficult to find at restaurants and other locations. Many shops of this type also offer a limited selection of food and other beverages, making them ideal for a quick snack or a light meal. In some cases, the coffee shop is part of a large corporation. When this is the case, decisions about what types of coffee are sold are made at.

Demand

Supply

Demand Supply Analysis

General Marketing Practices

Proposed marketing program

Pricing strategy

|STANDARD RECIPE |
|Name of Dish: BANANA LOAF | |
|Standard Yield: |6 servings | | |
| | |Serving Size: | |
| |
|RAW MATERIALS |UNIT

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