ne of the main purposes of these posts is to bring to life some of the men and women who paved the way for us as marketing researchers, by discovering the properties of numbers, mathematics and statistics that provide for us much of the science behind what we do. In this article we’re going to take a brief look at Carl Friedrich Gauss.
Gauss was born in Germany in 1777. Interestingly, his mother (who happened to be illiterate) didn’t take note of the exact date he was born. She did, however, remember the day he was born in relation to the Christian holy days surrounding Easter. This provided Gauss a problem to work on in his early twenties – that of determining the correct day Easter should for any year. It was by solving this problem that