Case 1 L'Oreal Knowledge Management Using Microsoft Sharepoint

Exchange large volumes of data using Electronic Data Interchange (EDI), share product catalogs exclusively with wholesalers or those "in the trade", collaborate with other companies on joint development efforts, Jointly develop and use training programs with other companies, provide or access services provided by one company to a group of other companies, such as an online banking application managed by one company on behalf of affiliated banks, share news of common interest exclusively with partner companies

Case Study Assignment KL Worldwide Enterprises Inc.: Putting Information Technology to Work Submitted by Mark Lemoine September 14th, 2012

Collecting information from R&D, Project Teams, Marketing and Strategic Planning will provide the resources, costs, timing, risks, and opportunities associated with products and the market and will indicate their weight on overall operations. Additional information regarding projects probability of success, their ROI, and market life span will help with prioritizing them, deciding which to undertake, and how to introduce them into the market. Project specific information needed would be the phase, launch year, probability of success, projected sales, and pre-launch costs that include R&D, in order to value each project specifically.

This can connect to problem-solving, they need to find what’s wrong, how to fix the problem, and how much it will cost. They also have to know how to working with people so you know how to approach people and watch how the people react. Last, they need to managing their time/information so they can work on two or more thing at once and keep the information in the right

Used for sites where people in an enterprise need to share working resource internally among themselves not with the rest of the world.

So, the world's leading cosmetics company L’Oreal buying two local cosmetics firms for a share of China's vanity cash. One is Mininurse and another is Yue Sai. These are two competitive company is Chinese market as both of them are in the list of China’s top 10 cosmetics brands in 2002. Mininurse is one of the brands belong to Shenzhen Raystar Cosmetics Company. It set up by Li Zhida in 1989. Another company is called Yue-Sai Kan Cosmetics Ltd which founded in 1992. After the two acquisitions, L’Oreal group had 14 different brands in China in 2004. In order to manage these brands, L’Oreal set up a differential products and brands strategy to each brands. They called it “Pyramid Brand Structure”. There are four level of the pyramid included Luxury Products, Professional Products, Active Cosmetics and Consumer Products. This pyramid could ensure the marketing positioning for the 14 brands owned by L’Oreal.

Considering these environmental trends and cultural differences into account, positioning Yue Sai as a provider of “delicate luxury cosmetics for mature Chinese women” under the LCD of L’Oreal, is the ideal choice. It will help L’Oreal establish a sustainable and profitable presence in a Chinese market segment inaccessible by its other sub-brands.

SharePoint will address the challenges of (1) dealing with multiple versions of documents passing between office staff; and, (2) the difficulty of sharing and accessing information stored between the different regional offices by enabling staff to share, organize, and manage information as individuals or in teams (Office.com, 2013).

Document collaboration capability allowing the retrieval, editing, and updating of documents and information in near real time, provide some form of version control, and eliminate the need to email documents between

The world as we know it has changed drastically in the past three decades, we are slowly but surely morphing into a worldwide community dependent upon computer technology. More specifically we rely on the Internet heavily for everything in our day to day lives. The benefits of expediency and the convenience afforded to those who utilize information systems their business dynamics is undeniable.

Ability to multitask and successfully accomplish task in crisis and collaborate with other systems when necessary.

It was requested that Accounting Inc. would deliver a recommendation on how to account for the proposed plan and assess whether it accomplishes the financial goals of Widget. Accounting Inc. recommends that Widget will report the transaction as a liability. This proposed plan will remove the pressure of cash flow, but it will not contribute to the earnings of Widget.

The huge success of L'Oreal Plenitude in French as the premium skin product with "class to mass" strategy was the primary reason for L'Oreal to expand the product to US market. The company started to enter the US market skin care in 1989 through mass channel by introducing the entire product line (14 SKU's) that had been developed in France, instead of launching the product one by one. Before Plenitude entered the US market, L'Oreal had had good reputation for its cosmetic and hair product, so the name was critical to sell the products. The company used the same formula "star" system in advertising as in France by putting bulk of dollars on the newest, most technologically advanced product. Even though Plenitude had a

In terms of promotion and advertising, L’Oreal should change the “star product” approach and instead focus on the whole product line or perhaps a set of products for a given target segment. In this way, L’Oreal can inform its customers on its products which should also help them in choosing the right product for themselves. L’Oreal should also focus on building the brand Plenitude since this is something that customers are not aware of. They

The pharmaceutical activities of L’Oreal are also handled by Sanofi-Aventis. These divisions and subdivisions ensure the quality that the L’Oreal Group offers to its customers. To further add to the enumerated strengths of the company, L’Oreal’s advertising strategy also plays a major part to its growth. Through adapting to the culture of their target market as the main tool of their advertisement, the Company brought L’Oreal products within reach of other women from different parts of the world.