Case 2: Wallace Group Essay

907 Words4 Pages
In order for companies to be successful in a constantly changing environment a strategic management plan will need to be developed which consists of four phases: basic financial planning, forecast planning, externally oriented (strategic) planning, and strategic management. "Strategic management is a set of managerial decisions and actions that determine the long-run performance of a corporation" (Wheelen & Hunger, 2006, p.3). The benefits of strategic management helps the firm focus on the objectives and develop the steps involved in obtaining the vision and financial wealth of the organization. An effective strategic management plan should include the following three questions: (1) Where is the organization now? (2) If no changes are…show more content…
The current structure of the Wallace Group falls under the population ecology—a theory which proposes that once an organization is successfully established in a particular environmental niche, it is unable to adapt to changing conditions (Wheelen & Hunger, 2006). A "reality check" at the annual stock holder's meeting where many employees voted to have Harold Wallace removed prompted him to call in a consultant by the name of Frances Rampar to find out what exactly is going on within the company. The information gathered from interviews with key employees within the Wallace Group screams for change. I would make the following recommendations to Mr. Wallace in the following order of priority: (1) environmental scanning, (2) strategy formulation, (3) strategy implementation and (4) evaluation and control. Environmental scanning is the monitoring, evaluating, and disseminating of information from the external and internal environments to key people within the organization (Wheelen & Hunger, 2006). By utilizing environmental scanning the three groups will need to rely on one another and work together to help create a sense of camaraderie and respect which will help to eliminate the "finger pointing". The second recommendation strategy formulation deals with the creation of a mission statement that will help to outline the company's purpose and the

More about Case 2: Wallace Group Essay

Get Access